You can sell a lousy product with great marketing. Heck, you can sell a product that hasn't even been created yet, with great marketing.

Marketing is critical even to raise funds for a non-profit. Or run a successful crowd-funding campaign for a good cause.

Creating more content, is not content marketing.

So stop creating, and start promoting.

And to listen to older episodes of this show, visit https://CutToTheChase.fm