For today’s episode of the podcast, Tracey and Cayly decided to talk about that Gillette ad that’s been all over the internet, and asking the question:  Did the ad send the message that was intended?

 

Tracey and Cayly had very different first impressions of the ad, and this unexpected difference was the jumping off point for this conversation. Other topics discussed include:

 

- Our first impressions of the commercial

- How we filter everything through our own experiences and contexts

- Ways in which we think Gillette missed the mark

- Things we think the ad did well

- Why we believe the ad was more polarizing and likely didn’t change any minds

- The tone of the ad

- What Tracey would like to see Gillette do next

- What we didn’t like about the way women were portrayed in the ad

- Why shame doesn’t work to change people’s minds

- What gets lost in the talk about toxic masculinity

- Inspirational vs. preachy

- Mixed messages about masculinity

- And more!

 

 

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Resources:

Gillette Ad (https://www.youtube.com/watch?v=koPmuEyP3a0)

Terry Crews (https://en.wikipedia.org/wiki/Terry_Crews)

Kim Gehrig (director of the ad) (https://kimgehrig.com/)

This Girl Can (https://www.youtube.com/watch?v=jsP0W7-tEOc) — previous ad by Kim Gehrig

Can’t Hurt Me by David Goggins (https://www.amazon.com/gp/product/1544512287?ie=UTF8&tag=caylymarisa0e-20&camp=1789&linkCode=xm2&creativeASIN=1544512287)

 

 

Piquing Our Curiosity:

The Beyond Birth Podcast (http://www.sproutwellnesspdx.com/beyond-birth-podcast-archive/) by Liz Winters of Sprout Wellness (http://www.sproutwellnesspdx.com/) and Jenny Anderson (https://bend.birthfit.com/).

 

Remember, if you have any topics or questions you’d like us to address in a future episode, comment here or email us at our joint email account: [email protected]. We’d love to hear from you!

 

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