Episode 20 - Jumping Over The Dollars Of Tomorrow For Cents Of Today

Waiting for Service

English - March 25, 2017 00:10 - 18 minutes - 16.8 MB - ★★★★★ - 19 ratings
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Previous Episode: Episode 19 - Stop Blaming Training for your customer Service problems

Next Episode: Episode 21 - Customer Service is harder than Rocket Science pt1 (w Luke Anderson)

"Jumping over the dollars of tomorrow for pennies of today" concludes our guest Michael Furman.
Customers are not loyal to the best product, so what are they loyal to?
Even though the price point is important what customers care above all, is a great experience. One of the main mistakes companies make is believing that customers think the same the company managers think.
Listen to the whole (very insightful) episode to hear the essential takeaways Michael shares from his 30-year-long experience.