Here’s an unpopular opinion: you can launch a successful Kickstarter without spending a dime on marketing.

Sounds crazy, right?

Wait till you hear from today’s guest who has managed to raise €181,627 from 3,062 backers on Kickstarter without any.marketing.budget.at.all.

But what really goes into building such a strong community?

In today’s episode of the Crowdfunding Demystified podcast, Salvador Briggman talks to Marc Tuinier about the pre-launch tactics and tools he used to achieve that and bring truly incredible products to the market, PenTips and PenMat for iPad.

You’ll learn:

What has led to the success of the campaign aside from the traditional tools? How to bridge the gap between the customer and your product? Some top tips for killer project management that anyone can apply

Just grab a pen and paper. You’re going to need it!

Book a Coaching Call with Sal

Sponsors:

Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.