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Episode 91: SPOOKIE CRM PROJECT FAILURE
CRM MVP Podcast
English - November 01, 2020 17:00 - 50 minutes - 61.5 MB - ★★★★★ - 10 ratingsBusiness Technology crm dynamics365 mvp microsoftmvp Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Episode 90: An MVP Guide to CRM Data Quality
Next Episode: Episode 92: Should you be using the Product Catalog?
How scary would it be to end up with a failed CRM Implementation that costs your company hundreds of millions of dollars?
This is exactly what happened on Halloween of 1999 to Hershey.
Let's talk about this failed implementation and what we can learn from it.