Why Fashion Tech Has Flourished During Covid
The Fashion Tech Podcast
English - November 16, 2020 11:59 - 17 minutes - 19.1 MBBusiness Technology fashion amazonfashion beautytech fashionapp fashioninnovation fashiontech fashiontechnology retail retailtech retailtechnology Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: The Psychology of Fashion
Next Episode: Three Things To Consider When Investing In Fashion Tech
Learning notes from this episode:
Pre-Covid, retailers were often slow to adapt new technologies and tech innovations were often gimmicks that got press coverage but no sales The human brain craves newness, which is the fuel of the fashion industry “Experiential retail is a system of exposing people to brands and products that is flexible & channel agnostic” - Doug Stephens, Retail Prophet Technologies that enable discovery and connect consumers to retailers, such as live shopping and visual search, have flourished in the pandemic.
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