406 | Demystifying Post-Wedding Album Sales with Makayla Jade
Creative Rising
English - December 02, 2020 02:00 - 1 hour - 49.5 MB - ★★★★★ - 78 ratingsArts Business wedding photography portrait photography creative entrepreneur wedding business photography entrepreneur business marketing branding ideal client Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
As a wedding or portrait photographer, its indisputable that selling physical products such as albums, wall art, and prints will not only serve your clients better but dramatically increase your revenue.
But selling physical products can feel complicated, sleazy and just plain overwhelming. In fact, you might be thinking:
Whatever objection or uneasiness you're experiencing with post-wedding sales and selling physical products, Makayla Jade of The Harris Company and The Printographers Society has felt it, too. She began her photography business as a brand new mom selling wall art out of her apartment living room (think: Cheerios in the couch cushions!), and has grown into a thriving, high-end photo + video studio generating multiple six figures in print sales alone - all by focusing their brand experience on albums and physical products.
In this episode, Makayla shares her story of learning how to sell physical heirlooms like wedding albums, and walks through all of the objections photographers typically feel when it comes to selling products beyond just the digital files.
If you're feeling nervous about selling albums, she'll answer:
If post-wedding sales or selling albums feels overwhelming to you, this deep-dive episode is going to demystify the whole process!
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