134: Generating $17K Through Group Programs With Lee Chaix McDonough

Have you ever invested in a course or program with high hopes only to have it fall flat? Maybe it over promised and under delivered. Or you lose interest and put it on the shelf for “someday” (aka never).Now imagine the opposite scenario: you buy a course and generate 28 times the initial investment!Today’s guest, Crickets to Customers student alumni Lee Chaix McDonough, tells us exactly how she did just that.Lee is a coach for spiritual minded business owners, and author of the book ACT On Your Business. After spending 15 years in the fields of social work and public health, Lee pivoted and pursued a coaching career. Lee walks us through her first year of business, and reveals the mistakes she made along the way. She realized her business decisions were rooted in fear - and as a result she had created a corporate looking and sounding business that wasn’t in alignment with the real her or who she was meant to serve.She was looking outside of herself for answers, instead of owning her natural strengths and infusing in her biz. With this in mind, she realigned her coaching practice to serve her ideal clients.While Lee had built a thriving 1:1 coaching business, she saw a need to add another service to her offerings. In August 2018, after being one of my earliest podcast listeners and C&C Community members, she took the plunge and joined C2C.Lee’s results will blow you away! Listen in and hear:What her initial hesitations were to joining Crickets to Customers and why she overcame themHow important her community anchor was to rally her people and grow her audienceThe steps she took to open her first FB group and what’s she’s learned + how it’s grown to 700+ membersWhat took place for her to generate over $17000 in the 7 months since she first joined C2C!