Converge Coffee
150 episodes - English - Latest episode: 5 months ago - ★★★★★ - 13 ratingsConverge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table.
This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts.
We dive deeper in the 4 marketing success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer service, recruiting, and product development backgrounds. Today, each business operation grows either through customers or employees converging back to those 4 success cores.
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Episodes
Episode 149: How Companies Are On the Clock and Need to Find the Perfect Time
December 01, 2023 15:00 - 12 minutes - 11.6 MBIn this episode, Erik Deckers sits down with Jay Baer (https://www.jaybaer.com/), owner of Ursus 10 and author of the new book, The Time to Win. They discuss how a company's speed is now the new differentiator. Jay also talks about how companies need to learn how to speed up their response time without being TOO fast, too. Jay predicts how companies can manage customers' expectations in the future, even as we expect companies to get faster and faster. Finally, Jay talks about his latest ventu...
Episode 148: How Focusing on Strategic Growth Offer Solutions in Plain Sight and Improves Experiences
October 27, 2023 14:15 - 31 minutes - 28.7 MBIn this episode, Sean sits down with Bruno Pesec (https://www.pesec.no/), corporate consultant, co-author of Augmented Strategy, and doctorate student in organizational change. They dive into why Bruno started on his consulting practice and why he branded himself instead of a company name. They go deeper into his experience on what the two important levers for strategic growth. Bruno gives some great insights on how companies grow but how leaders can foster growth. Bruno gives examples of how...
Episode 147: How Architecting Better Data Models and Building Better Customer Experience Cadences Drastically Improves Churn
October 27, 2023 14:00 - 26 minutes - 24.4 MBIn this episode, Sean sits down with Sharon Park, CEO and President at Sage Digi (https://sagedigi.com/). They dive into why Sharon started Sage Digi after many years at Google. They go deeper into her experience on how to architect a full funnel advertising strategy for B2B companies. Sharon gives some great insights on how data alignment and cleanliness are key. Sharon gives examples of how she uses those solid CX principles that helped reduce her own company churn from 35% to 5%. Sharon ge...
Episode 146: Why is Understanding the Research and Development Process is Essential for the Customer Experience
October 13, 2023 14:00 - 29 minutes - 27.3 MBIn this episode, Sean sits down with Dr. Soum Rakshit, Co-Founder & CEO of award-winning sexual health company, MysteryVibe (https://mysteryvibe.com). They dive into why Soum started MysteryVibe. They go deeper into his experience from having a biomedical background and a PhD and how journey to starting MysteryVibe. Soum gives some great insights on how long the R&D process is and how distribution is the easy part in medical product releases. Soum gives wonderful tech examples of his own prod...
Episode 145: How Staying Curious and Keeping in the Customer's Narrative Improves Customer Experience
October 06, 2023 14:00 - 25 minutes - 23.2 MBIn this episode, Sean sits down with Sara Weldon, Founder and CEO at TruFinCo (https://trufinco.com/). They dive into why Sara started TruFinCo. They go deeper into her experience getting into finance and fintech. Sarah gives some great insights on how to deliver great customer experiences to differentiate in the market. Her tone gives off an friendly, to the point, and astute knowledge on how finance can be simple. Sara gets deep on her love for animals and recharging being in introvert in a...
Episode 144: How Using Revenue Operations Strategies Improves Customer Experience
September 29, 2023 14:00 - 35 minutes - 32.1 MBIn this episode, Sean sits down with Eddie Reynolds, Founder and CEO of Union Square Consulting (https://www.unionsquareconsulting.com/). They dive into why Eddie started Union Square Consulting. They go deeper into his experience at Salesforce and Rev Ops views catapulted his success. Eddie gives some great insights on moving what to look for in scaling a company and reducing churn. His tone gives off an astute knowledge on how strategy and technical bridge together. Eddie gets deep on his l...
Episode 143: How to Bridge the Sophistication Gap in Marketing to Create Better Customer Experiences and Achieve Revenue Growth
September 08, 2023 14:00 - 24 minutes - 22.5 MBIn this episode, Sean sits down with Stacey Danheiser, founder of Shake Marketing Group. They dive into why Stacey started Shake Marketing Group. They go deeper into her marketing experience in B2B and B2C and how to bridge the sophistication. Stacey gives some great insights on moving from being a marketing specialist to leader - know 3 things, your role, customer, and company. Her tone gives off an astute knowledge on creating great marketing to enhance customer experiences. Stacey gets dee...
Episode 142: How Building Journey Orchestrations Creates Better Customer Experiences
August 18, 2023 14:00 - 25 minutes - 23 MBIn this episode, Sean sits down with Annette Franz, founder and CEO of CX Journey Inc (https://cx-journey.com/). They dive into why Annette started CX Journey and her +30 years of CX experience. They go deeper into her thoughts on customer expansion and retention. Annette gives some great insights on journey orchestration and how marketers can leverage this. Her tone gives off a jovial, astute knowledge on creating great customer experiences. Annette gets deep on why loves routines, her 90s b...
Episode 141: How Effective Thought Leadership Creates Better Content and Deeper Customer Experiences
August 04, 2023 14:00 - 26 minutes - 24.3 MBIn this episode, Sean sits down with Ashley Faus, marketer, writer, and speaker by day, and a singer, actor, and fitness fiend by night. Oh, she is alos the director of integrated product marketing at Atlassian. They dive into why Ashley is so passionate about the four pillars of thought leadership (credibility, profile, prolific, and depth of ideas). They go deeper into her thought about why C-suite or founders aren not the best built thought leaders. Ashley gives some great insights and exa...
Episode 140: Why Taking a Buyer's Journey Perspective Enhances Customer Experiences and Decreases Churn
June 16, 2023 14:00 - 21 minutes - 19.4 MBIn this episode, Sean sits down with Farzad Rashidi, lead innovator at Respona, the link-building outreach platform that helps businesses increase their organic traffic from Google. They dive into why Farzad started Respona from his work at Visma. They go deeper into his process to build an in house software. Farzad gives some great insights on how to develop great customer experiences from understanding your buyer's journey. His constant approach to test and reiterate helped Respona figure o...
Episode 139: What Can a Bunch of Guys in Togas Teach Us about Leadership
June 09, 2023 14:00 - 14 minutes - 12.9 MBIn this episode, Erik Deckers sits down with his friend, Scott Monty, a strategic communications and leadership coach who works with C-suite executives. They discuss the problems leaders are having today, and what they're doing right. They also talk about how Scott's degree in Classics help him train better leaders. And he gives insights on how history has carried the same lessons throughout history to leader after leader. More about Scott. https://www.linkedin.com/in/scottmonty/
Episode 138: Why Enabling Your Team to be Subject Matter Experts Creates Great Customer Experiences
April 28, 2023 14:00 - 24 minutes - 22.6 MBIn this episode, Sean sits down with Patti Mara, author of UpSolutions and business coach. They dive into why Patti wrote UpSolutions and her passion for locally owned businesses. They go deeper into her years of experience. Patti gives some great insights on aspects of great customer experience. Her experience in pharma lays out why customer experience is so vital to company's success. Her tone gives off a helpful, fun tone on creating great customer experiences. Patti gets deep on why she l...
Episode 137: Why Influencer Marketing is More than Just Getting Likes and Views
April 21, 2023 14:00 - 18 minutes - 17.1 MBIn this episode, Erik Deckers sits down with his co-author Jason Falls, Executive Vice President, Marketing at Cipio.ai (https://cipio.ai/). They discuss how Jason pivoted from social media marketing to influencer marketing. Jason also explains what's so great about influencers and why they work for big brands and small companies. He also explains how analytics and metrics has transformed influencer marketing. And he gives insights on how companies can best use influencers in their own market...
Episode 136: How to Remove Bias to get Good, Actionable Customer Experience Data
April 14, 2023 14:00 - 22 minutes - 20.5 MBIn this episode, Sean sits down with Evan Klein, founder and president of Satrix Solutions (https://www.satrixsolutions.com/). They dive into why Evan started Satrix Solutions and why he was obsessed with customer experience (CX). They go deeper into his years experience facilitating customer expansion and retention. Evan gives some great insights his approach with culture, good data, and acting on feedback. His company's differentiator removes confirmation bias allowing companies capturing r...
Episode 135: How Packaging Gratitude with a Sale Creates Customer Experiences
March 31, 2023 14:30 - 17 minutes - 16 MBIn this episode, Sean sits down with Steve Buzogany, founder of Appreciation Advocate (https://appreciationadvocate.com/strategicappreciation). He is a realtor and small business owner. They dive into why Steve started Appreciation Advocate. They go deeper into his experience creating great customer experiences by honing in on appreciation. Steve gives some great insights his methodology and the returns. His tone gives off a helpful, direct tone on creating great customer experiences around a...
Episode 134: How Solving Problems with Podcasts Created Great Customer Experiences
March 31, 2023 14:15 - 26 minutes - 23.9 MBIn this episode, Sean sits down with Roger Nairn is the Co-Founder and CEO of JAR Audio (https://jaraudio.com/). He is a brand podcaster whose has over 20 years experience. They dive into why Roger co-founded JAR Audio. They go deeper into his experience creating podcasts and how to measure impact. Roger gives some great insights how podcasting helps with brand, customer experience, sales, and more. His tone gives off a helpful, astute tone on creating podcasts to delight companies and listen...
Episode 133: How to Build Great Customer Experiences with Product Led Growth
March 31, 2023 14:00 - 28 minutes - 25.9 MBIn this episode, Sean sits down with Mark Herschberg, creator of Brain Bump (https://brainbumpapp.com/)and author of The Career Toolkit, Essential Skills for Success That No One Taught You. He is a wonderful demand creator whose background is a CTO. They dive into why Mark started Brain Bump. They go deeper into his tech experiences and how creates demand that focuses on customer experiences. Mark gives some great insights how create demand rather than forcing it. His tone gives off a helpfu...
Episode 132: Why Demand Creation Resonates Better with B2B Customers
March 17, 2023 14:30 - 29 minutes - 26.7 MBIn this episode, Sean sits down with Nemanja Zivkovic, founder & CEO of Funky Marketing (https://www.funkymarketing.net/). He is a wonderful demand creator who constantly makes a real connection. They dive into why Nemanja started Funky Marketing. They go deeper into his experiences and how Funky Marketing has evolved over the last 3 years. Nemanja gives some great insights how create demand rather than forcing it. He even gives more insight on his own experiences and actual results from his ...
Episode 131: How Great Customer Experience Comes from Great Human Writers and Not AI
March 17, 2023 14:15 - 30 minutes - 27.9 MBIn this episode, Sean sits down with Erik Deckers, president of Pro Blog Service. He is a content writer and editor with over 30 years experience. They dive into why Erik thinks ChatGPT won't take away entry level jobs soon. They go deeper into his experiences and how he tested out ChatGPT with this own writing process. Erik gives some great insights how the AI writer is linear in thought. It doesn't think like a writer. He even gives more insight on his own experiences over the years and how...
Episode 130: How Living through the Remote Work Experience Creates Better Journeys to Coach Clients
March 17, 2023 14:00 - 28 minutes - 26 MBIn this episode, Sean sits down with Tim Hickle, a management coach who helps remote and hybrid teams move faster, get more done, and feel less busy. They dive into why Tim started Your Remote Work Coach (https://www.yourremoteworkcoach.com/). They go deeper into his experiences with remote work and why he is focused on directors and managers. Tim gives some great insights how he used his own experiences to facilitate better communication and tools to help. He even gives more insight how he ...
Episode 129: How Breaking Down the Fear of Being Judged Creates Wonderful Customer Experiences
March 10, 2023 15:30 - 28 minutes - 25.9 MBIn this episode, Sean sits down with Sean Tyler Foley managing director of Total Buy In, where he works with executives and CEOs, helping them show up powerfully behind the mic to gain the exposure they need. He is an accomplished film and stage performer who has been acting in film and television since he was 6 years old. They dive into why Tyler started Total Buy In. They go deeper into his acting experience and how that helped shape how he helps his clients share their stories. Tyler brea...
Episode 128: Why Great Customer Experience Starts with Leadership Caring about Their Employees
March 10, 2023 15:00 - 19 minutes - 18.2 MBIn this episode, Sean sits down with Robin Bowling, SaaS Growth Marketing Leader. She is an awesome facilitator bringing a centralized focus for demand generation and product teams. They dive into when should customer experience be the central focus in marketing specifically demand generation. They go deeper into her experiences and how she approaches from how to lead internal teams. Robin gives some great insights how feedback loops are important for growth. She even gives more insight how t...
Episode 127: How Personal Passion Creates Deeper, Better Customer Experiences
February 24, 2023 16:00 - 14 minutes - 13.4 MBIn this episode, Sean sits down with Limor Bergman, Career Coach and Mentor at LBG Consulting Services (https://limorbergman.com/). She has over 20 years experience in software engineering - even reaching to director of engineering. They dive into why Limor pivoted her career path from coding to coaching. They go deeper into her experiences and how she helps women in tech. Limor gives some great insights how simplicity helps career growth. She even gives more insight how she coaches and insi...
Episode 126: How Companies Do Not Need to Sacrifice Great Customer Experience for Profit
February 24, 2023 15:45 - 28 minutes - 25.9 MBIn this episode, Sean sits down with Kasten Spethmann, business strategist and fractional executive. She is a retired professional windsurfer, recovering Venture Capitalist, non-conforming, near death surviving, adventure seeking, lifelong learning, and nomad entrepreneur. Kasten now coaches founders with tactical advice, tough love, and experiential insight. She hopes to inspire others to break societal expectations, stop sacrificing their true identity/calling and live by their own rules as...
Episode 125: How Focusing Intrinsic Values Helps Scale Customer Experience
February 24, 2023 15:30 - 29 minutes - 26.9 MBIn this episode, Sean sits down with Anthony Coppedge, Principal Agile Digital Sales Global Transformation Lead at IBM. He has lead the vision to execution for how business agility is infused in digital sales. His main focus is coaching leaders, managers, and teams on how to deliver outcomes over outputs. He lead the transformative work of agile selling to create value for prospects and clients alike. He has a deep background of over 25 years in sales, marketing, and operations. They dive int...
Episode 124: How Personal Growth Creates Wonderful Customer Experiences
February 24, 2023 15:15 - 35 minutes - 32.4 MBIn this episode, Sean sits down with Kevin Palmieri, CFO and founder of Next Level University (https://www.nextleveluniverse.com/), and Podcast co-host. He had it all - beautiful girlfriend, high paying job, sports car, dream body... but he ended up sitting at the edge of his bed contemplating suicide. They dive into how Kevin changed his life, rebuilt himself, and created Next Level University. They go deeper into his personal experiences and how they fostered his love for podcasting. Kevin ...
Episode 123: How Great Customer Experience Starts with Your Mindset
February 24, 2023 15:00 - 31 minutes - 29.2 MBIn this episode, Sean sits down with Dr. Vic Manzo, founder of Empower Your Reality (https://www.empoweryourreality.com/). He is a business mindset coach, certified, pediatric chiropractor, 3 time author, podcaster, and speaker. They dive into why Dr. Vic became a business mindset coach. They go deeper into his own mindset and business experiences and how power over force is the way to go. Dr. Vic gives some great insights how his mindset routines have helped him became successful. He even gi...
Episode 122: How Great Customer Experience Starts with a Human Hello
January 13, 2023 15:00 - 28 minutes - 26.4 MBIn this episode, Sean and Erik sit down with Tanyette Colon. She is the Head of Partnerships with Overpass (https://www.overpass.com/), a Brooklyn based start-up that gives high-growth companies one consistent source to find and onboard sales & support talent. Tanyette is also the founder of InFUUSE (http://infuusebusiness.com/), an Inbound Lead Conversation platform that humanizes the customer journey along with a new client's first hello. They dive into why Tanyette joined Overpass and why ...
Episode 121: How Stewarding Yourself and Your Resources Scales When You Help Others
December 16, 2022 14:00 - 18 minutes - 16.7 MBIn this episode, Sean sits down with Josh Rhodes founder of Crypto Y’all (https://www.cryptoyall.com/). He is a full time crypto investor, enthusiast, and business owner. They dive into why Josh started Crypto Y’all. They go deeper into his experiences and how decentralized finances can change the life of an everyday person. Josh gives some great insights how generate wealth with easy steps. He even gives more insight how he builds great customer experience journeys from LinkedIn posts all t...
Episode 120: How Being a Better Guest Creates a Better Podcast Experience
October 21, 2022 13:00 - 17 minutes - 16.3 MBIn this episode, Sean sits down with Erik Deckers, president of Pro Blog Service (https://problogservice.com/), a content marketing agency with clients around the world. Spoiler Alert: He is now the co-host of Converge Coffee (https://www.convergecoffee.co/)! They dive into why Erik wanted to start a podcast but chose to co-host at Converge Coffee. They go deeper into his experiences and how he uses his writing background not only to be a great host but also insights on being a great podcast ...
Episode 119: Creating Great Experiences from a Healthy Mindset
May 20, 2022 13:00 - 24 minutes - 33.7 MBIn this episode, Sean sits down with Josh Wilson, principal broker and owner of Kingdom Syndicate (https://www.kingdomsyndicate.com/) and host for The Deal Scout (https://www.thedealscout.com/) and Uncensored Advice for Men (https://www.uncensoredadviceformen.com/) podcasts. They dive into why Josh has focused on his failures and how that shaped his identity. They go deeper into his experiences and how he pivoted his mindset to create better customer experiences. Josh gives some raw truth and...
Episode 118: How Moving with Purpose Created a Community
April 15, 2022 14:00 - 26 minutes - 35.9 MBIn this episode, Sean sits down with Gabi Bradley, Learning & Development Consultant and Animal Flow coach and regional leader. They dive into how Gabi got started with Animal Flow (https://www.somble.com/gilbogabbins) and her transition to become a coach. They go deeper into her experience coaching from 1:1s to group sessions and eventually become a regional leader. Gabi explains her passions and how she adapts different coaching styles to create overall great experiences. She even gives som...
Episode 117: How Leaders Work to Build Brands and Foster Great Customer Experiences
March 18, 2022 13:00 - 29 minutes - 39.9 MBIn this episode, Sean sits down with Tiffany Sauder, CEO of Element Three (https://elementthree.com/). They dive into how Tiffany helps her team build better brands for the company's customers. They go deeper into her experience from leading E3 into some pivotal transitions. Tiffany explains people want authentic brands and this comes from leadership being transparent. Tiffany's focused yet passionate tone shows how much she loves helping her company succeed. She even gives some insight from ...
Episode 116: How Combining Rev Ops and Key Metrics in an Industry Led a Company to Pivot toward Exponential Growth
December 10, 2021 14:00 - 31 minutes - 43 MBIn this episode, Sean sits down with Mike Seidle, CTO and cofounder of PivotCX. They dive into how Mike co-founded PivotCX (https://pivotcx.io)(originally WorkHere). They go deeper into his experience with pivoting a company towards clients' needs and finding success after Covid. Mike explains how the company focused in on recruiting key metrics. Mike shares insights on how PivotCX uses revenue operations (rev ops) methodology to deliver the key metrics and overall scalability for their clie...
Episode 115: How Rooting Your Team in the Company Values Creates Better Experiences
November 12, 2021 14:00 - 28 minutes - 39.2 MBIn this episode, Sean sits down with Carly Pallis, VP of Marketing at Pavilion (https://www.joinpavilion.com/). They dive into how Carly joined Pavilion from becoming a member to running Pavilion's marketing. They go deeper into her experience how leadership found the core values and how her team was able to market. Carly explains how the whole Pavilion team meets every Friday to share members' stories on where they aligned their core values. Carly shares insights on how her team focuses on t...
Episode 114: How Simplifying the Hiring Process Delivers Better Candidate Experiences
October 15, 2021 13:30 - 30 minutes - 41.8 MBIn this episode, Sean sits down with Carolyn Estelle, Director of Executive Search at Captivate Talent (https://www.captivatetalent.com/). They dive into why Carolyn joined Captivate Talent and what about the company sets them apart from the competition. They go deeper into her experience on how companies can get better at candidate experiences. Carolyn explains how this is a candidate market and how companies should adapt to find the best talent. Carolyn shares insights on how the Captivate ...
Episode 113: How Listening to Customers Created a Business Focused Community
October 15, 2021 13:15 - 28 minutes - 39.1 MBIn this episode, Sean sits down with Rock Felder, COO at SquadCast (https://squadcast.fm/). They dive into why Rock and his co-founder Zach started the company. They go deeper into his experiences and view about product led growth in the booming podcasting world. Rock explains how they grew the SquadCast team around engaging customers and building a podcasting community. Rock shares insights on how to build a company from scratch and the phases needed to get it to be sustainable. Rock's helpf...
Episode 112: How to Leverage Your Podcast to Build Great Customer Experiences
October 15, 2021 13:00 - 18 minutes - 25.7 MBIn this episode, Sean sits down with Alex Sanfilippo. They dive into why Alex started PodMatch (https://podmatch.com/) and PodcastSOP (https://podcastsop.com/) and his need to help solocasters scaling their podcasts. They go deeper into his approach on figuring out product market fit. Alex explains from his experience how to leverage being a guest and a host in podcasting. Alex shares insights on how deliver better customer experiences through podcasting and marketing channels leading to the...
Episode 111: How Comfort Creates Genuine, Positive Experiences
October 01, 2021 13:45 - 25 minutes - 35.2 MBIn this episode, Sean sits down with Jen Marr. They dive into why Jen started Inspiring Comfort (https://www.inspiringcomfort.com/) and why comfort creates better experiences and sustains relationships better than empathy. They go deeper into her research on why people haven't been equipped to create comfortable environments. NOTE: Jen spent extensive time at crisis areas like Sandy Hook to research how comfort helps with positive healing impacts. Jen explains how this can translate to less c...
Episode 110: How to Make a Business Idea a Reality
October 01, 2021 13:30 - 15 minutes - 21.5 MBIn this episode, Sean sits down with Zach Frantz. They dive into why Zach started Wildland Coffee (https://www.wildlandcoffee.co/). They go deeper into his passion to make lean companies serving niche customers. Zach explains his process about how he simplifies to improve the customer experience. Zach shares insights about how he approaches new ideas for Wildland Coffee and aligning that with current customer needs. Zach's friendly tone shows how passionate he is about delivering delightful, ...
Episode 109: How to Survive a Startup - Learning About the Murky Middle
October 01, 2021 13:15 - 17 minutes - 23.6 MBIn this episode, Sean sits down with Steve Hoffman, aka Captain Hoff. They dive into why Steve started Founders Space (https://www.foundersspace.com/) and why he wrote Surviving a Startup (https://www.foundersspace.com/surviving-a-startup/). They go deeper into his experience helping hundreds of startups which is findings are broken down in his book. Steve shares insights in his book about how entrepreneurs can build successful companies with healthy mindsets and how to make the biggest and b...
Episode 108: Building a One Brand Conglomerate to Serve Different Customer Needs
October 01, 2021 13:00 - 28 minutes - 39.4 MBIn this episode, Sean sits down with Brandon Green. They dive into why Brandon started Chapter2Ventures (https://brandongreen.com/). They go deeper into how he bridged his different business lines into one company. Brandon shares insights how to launch a one brand conglomerate successfully. Brandon's motivating and uplifting tone shows how passionate he is about helping others through Chapter2Ventures. More About Brandon. https://www.linkedin.com/in/brandongreen/
Episode 107: Why Focusing on Sleep Helps Everyone Win
July 30, 2021 14:00 - 25 minutes - 34.6 MBIn this episode, Sean sits down with Riley Jarvis, TheSleepConsultant.com (https://thesleepconsultant.com/). They dive into why Riley started the Sleep Consultant out of his own struggles with lack of sleep that affected his health. They go deeper into his research and experiences with sleep and some pretty awesome stats. HINT: We all need to rest up. Riley explains his approach about how he helps his clients along with a doctor to achieve a wholistic remedy from better sleep. Riley shares in...
Episode 106: How Personal Brands Deliver the Best Experiences and Drive Revenue
July 30, 2021 13:00 - 32 minutes - 44.1 MBIn this episode, Sean sits down with Rich Keller, CATALYST Effect Officer at TheRichKeller.com (https://therichkeller.com/). They dive into why Rich quit his cushy corporate job and went on to be entrepreneur. They go deeper into his life experiences changed his view on branding and is now helping many entrepreneurs with their "One Word". Rich explains his approach about his own one word, CATALYST, and how built a framework from that in help others with their "One Word". Rich shares insights ...
Episode 105: How to Build a Stand Out Marketing Team to Make Customers Look Like Rockstars
July 09, 2021 14:15 - 20 minutes - 27.7 MBIn this episode, Sean sits down with Daniel Incandela, CMO at Terminus (https://terminus.com/). They dive into why Daniel joined Terminus early this year. HINT: Daniel joined because Tim Kopp, CEO, believed in marketing to catapult the company. They go deeper into his experiences of emotional intelligence and servant leadership. Daniel explains his approach about putting people first before profit and about how good culture equals good profit. Daniel shares insights about how to reduce employ...
Episode 104: How to Clarify Your Message to Deliver Great Customer Experiences
July 09, 2021 14:00 - 23 minutes - 31.8 MBIn this episode, Sean sits down with Kacy Maxwell, Executive Director at Ramsey Solutions (https://www.ramseysolutions.com/). They dive into why he joined Ramsey Solutions. They go deeper into his experiences of building core messaging to a website with more than 6 million visits per month and over 1000 employees to support the company. Kacy explains his approach into managing such a large task. HINT: Kacy relates his approach to grocery shopping. Kacy shares insights about how to lead his te...
Episode 103: How to Build Brilliant Connections Without Selling
July 09, 2021 13:45 - 25 minutes - 35.6 MBIn this episode, Sean sits down with Bart "BD" Dalton, CEO of Bart Dalton Consulting and Director of the Rockfine Group (www.rockfine.co.uk). They dive into why his own consultancy and then created the Rockfine Group. They go deeper into his experiences of building a brilliant network without selling. Bart explains his approach into how to create a sustainable business while helping customers. Bart shares insights about his philosophy on helping customers. Bart's resilience and wanting to hel...
Episode 102: Marketing Lessons from Guiding Startup Founders
July 09, 2021 13:30 - 32 minutes - 44.4 MBIn this episode, Sean sits down with Drew Beechler, Director of Marketing at High Alpha (https://highalpha.com/). They dive into why Drew joined High Alpha and his path on to the venture studio. They go deeper into his experience from taking an idea to a minimally viable brand (MVB). Drew explains his team's approach into branding and marketing an idea into a tangible concept. Drew shares insights about how the High Alpha team works with founders to create wonderful experiences for them and t...
Episode 101: How to Be Great at Sales Without Being "Salesy"
July 09, 2021 13:15 - 19 minutes - 26.1 MBIn this episode, Sean sits down with Robby Slaughter, Principal at AccelaWork and Author of 5 Books including The New Science of Time Management (https://www.amazon.com/Robby-Slaughter/e/B00J1147JY/). They dive into why Robby started to write his new book about better conversations about sales. They go deeper into why most people have apprehensions about selling. Robby explains how we can pivot the negative sales notion into positive, personal relationships by being honest and empathetic alon...
Episode 100: How to Launch a Company in Stealth Mode
July 09, 2021 13:00 - 28 minutes - 39.3 MBIn this episode, Sean sits down with Brett McGrath, VP of Marketing at The Juice (https://www.thejuicehq.com/). They dive into why Brett joined The Juice and the initial trials marketing a pre-launch company. They go deeper into his experiences how to create great customer experiences without a product. Brett explains his approach into turning stranger into advocates. Brett shares insights about how The Juice team works together to hit their goals. Brett's consistent drive improve his team an...