#310 Developing Emotional Loyalty With Customers

Convenience Matters

English - November 15, 2021 05:00 - 29 minutes - 27.6 MB - ★★★★★ - 25 ratings
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Previous Episode: #309 Retailing With Purpose

Next Episode: #311 What's Going On With Gas Prices?

Encouraging repeat customer business is an art form. Hear what works and what can really turn a consumer off.

Hosted by:

Carolyn Schnare, Director Strategic Initiatives, NACS, and Rose Johnson, Audience Development and Production Manager, NACS

About our Guest:

Paula Thomas, Host of "Let's Talk Loyalty" Podcast

Paula Thomas is an independent loyalty marketing consultant, writer and podcast host.

Paula has experience leading consumer loyalty programs across multiple sectors including telecommunications, the energy sector, banking and airline loyalty programs and published a book entitled “Driving Loyalty in Convenience Retail.”

Her podcast, “Let’s Talk Loyalty” covers every aspect of loyalty marketing across all industries.