Kubota at 50 and Digging It (feat. Bill Holton)

00:46 - Introduction
Tyler shares a bit about Bill Holton and then starts us off with a few complaints about shipping shortfalls.

04:29 - Kubota History
Bill reviews the background of Kubota in the US. In 1972, Kubota started selling tractors in the US. By 1978 they were selling excavators to construction contractors. The breadth of the Kubota line has been growing ever since.

Over those 50 years, they’ve worked their way into just about every segment of construction. Tyler shares this thoughts about the stand-on skid steer

07:03 - The Present and Future for Kubota
Bill drops a teaser about a new piece of orange equipment that will be announced at the World of Concrete. (We could tell he was tempted to spill the beans now.)

He shares with us about his journey from safety inspector to his current position with Kubota. Then he tells us about the creation of Kubota University, the annual training program for sales reps and others. The program runs for eight weeks, providing playing/learning time for nearly 700 salespersons from around the country. He explains how important it is for sales staff to have hands-on experience.

17:40 - Kubota Ranch and KPathers
Tyler asks Bill to share about another hands-on opportunity that Kubota offers customers. He discusses the 300-acre space they’ve set aside to help people test the limits of the equipment.

From there, Tyler shifts to the topic of Texas barbecue. Eddie asks Bill to share about the two-year KPathers program for recent college graduates. The purpose of the program is to provide participants with a sampling of direct experience in various aspects of the Kubota company.

30:35 - Megaphone Message
Bill says he’d like to encourage the construction industry to be realistic and thoughtful about the transition to electric-powered equipment.

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