Balancing long-term relationships in a short-term world

Andy Lopata's guest for the 99th and 100th edition of the Connected Leadership Podcast is Dorie Clark, recognised as one of the Top 50 business thinkers in the world by Thinkers50, and as the #1 Communication Coach by the Marshall Goldsmith Leading Global Coaches Awards. She teaches executive education at Duke University’s Fuqua School of Business and Columbia Business School, and is the author of Entrepreneurial You, Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine. A former presidential campaign spokeswoman, Dorie is a frequent contributor to the Harvard Business Review.,  Her new book, THE LONG GAME How to Be a Long-Term Thinker in a Short-Term World, is being published next month.
This fascinating conversation covers the benefits of a long-term strategy in business relationships. In organisations changing attitudes can be a challenge, while small businesses can effectively be long-term driven. Switching to long-term thinking can be a balancing act of persuasion. The art is in attracting patient investors who are willing to bide their time with you. Andy and Dorie also talk about being bad at something - deliberately.