Host Gemma Milne is joined by Ariane Daguin, CEO of D’Artagnan, a pioneer purveyor of free-range, natural, sustainable foods, to talk about how the 2020 holiday season has differed from previous years, how her business has shifted from crisis mode to responding to longer-term industry changes, the role of educating customers as part of marketing, and her outlook for 2021. 

About Ariane Daguin  

As the founder, owner, and CEO of D’Artagnan, Ariane has built a reputation over the last 35 years for providing humanely raised meats to top chefs and restaurants. A devoted advocate, she has been at forefront of the organic food movement and through her co-ops of small-scale farmers helps support natural, sustainable production practices. When many of her customers had to temporarily close, she added new customers by opening up her products direct to consumers. 

Learn more about D’Artagnan:

https://www.dartagnan.com

 

Topics of discussion

Current state of D’Artagnan’s business (02:31)How D’Artagnan is maintaining its company culture (09:16)Forecasting in an environment with no precedent (17:18)How D’Artagnan is trying to support customers through challenges (20:31)Ariane’s favorite foods and traditions for the holiday season (27:25)The outlook for 2021 (35:36)

 

Sponsor link

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