Episode 025: Why It's Important to Build an Audience

Some people say, ‘create a product and the buyers will come’ and to this day many creative business owners still have this mentality. When they see no one buying their products, they end up disappointed and blame the product or the competition when in fact, they probably have a very good product and have a completely different reason why it didn’t sell. In this episode, we'll talk about the number one thing you need to have before you can start selling online - your audience.