When and how to place your content in time: the DATE Code
Communicate, Connect, Grow: The OSP Podcast
English - February 28, 2023 16:00 - 19 minutes - 13.4 MBMarketing Business Technology communication connection growth strategy content marketing empathy clarity trust writing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this quick podcast, we talk about another way to make your content as easy to understand for your readers as possible: Make it self-contained. Don't refer to imprecise times like "new," "last week," or "next summer" when you can say "September 2024." Be specific, clear, and aware of what kind of content you are writing. Blogs, for example, are generally published with a date stamp, and have a place in time. We consider "evergreen" assets like product pages or case studies, for example, to be more timeless. Write accordingly!
Welcome to the Open Strategy Partners podcast, "Communicate, Connect, Grow!" At Open Strategy Partners, we specialize in strategic product communication. We help you communicate the value of what you do, connect you with the people who need to know about it, and grow.
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