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Political Advertising & Marketing During an Election Year - Webcast Preview
Comcast Spotlight Take Five
English - February 15, 2012 21:34 - 5 minutes - 15.9 MB VideoBusiness comcastspotlight comcast spotlight take five comcastspotlighttakefive spotlighttakefive takefive advertising multi Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Integrating Cable and Online Advertising into Your Media Buy - Webcast
As election races heat up across the country, political marketers from campaigns both large and small have discovered new tactics that allow them to engage the public, target voters and spend their campaign dollars more efficiently. Hear how some marketers are effectively using spot cable advertising to generate votes for their candidate in this brief video.