Columbia Bizcast
69 episodes - English - Latest episode: 13 days ago - ★★★★★ - 111 ratingsHear what drives the innovators, leaders, and thinkers of Columbia Business School in this podcast hosted by Fahad Ahmed ’17.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
LinkedIn Co-Founder Reid Hoffman on the Future of AI
April 12, 2024 13:08 - 1 hour - 94.8 MBThe accomplished entrepreneur, executive and investor joined Columbia Business School Dean Costis Maglaras to share lessons from building many of today’s leading consumer businesses and to discuss the future of AI. The event was part of the school’s new Distinguished Speaker Series, co-sponsored by the Digital Future Initiative.
Is the Economy Returning to Equilibrium?
February 27, 2024 11:00 - 1 hour - 94.3 MBAt a recent live event hosted by the Jerome A. Chazen Institute for Global Business at Columbia Business School, Professors Abby Joseph Cohen and Pierre Yared discussed signs that the global economy and financial markets are moving toward a more “normal” state.
How Data Happened: A History from the Age of Reason to the Age of Algorithms
February 09, 2024 11:00 - 51 minutes - 70.6 MBIn this episode of Columbia Bizcast, listen to a recording of a recent CBS event featuring Chris Wiggins, professor of applied mathematics and systems biology at Columbia University. He speaks about his new book, How Data Happened, co-authored with Matthew Jones. Professor Wiggins explains that the technologies that now shape our daily realities didn’t just appear overnight. They have rich and detailed histories that go back centuries and span the globe. This event was facilitated by Pro...
Exploring Democracy in the Age of AI
January 26, 2024 11:00 - 32 minutes - 44.8 MBIn this episode of Bizcast we speak with Columbia Business School Professor Bruce Kogut, who shares insights and reflections on the impact of social and traditional media, government regulation, misinformation, and new and emerging technologies on democracy.
Climate Change and the New American Economy
January 12, 2024 13:00 - 56 minutes - 77.6 MBIn this episode of Columbia Bizcast, listen to a recording of a recent CBS event featuring Brian Deese, MIT innovation fellow and former director of the National Economic Action Council at the White House. Deese discusses climate action and economic opportunities in the wake of the Inflation Reduction Act.
NVIDIA CEO Jensen Huang Shares AI Insights, Leadership Lessons
December 19, 2023 19:41 - 1 hour - 86.6 MBIn this episode of Columbia Bizcast, Jensen Huang, President and CEO of NVIDIA, joins Dean Costis Maglaras to discuss the future of the AI industry and share insights and lessons from building his tech company into a $1 trillion giant.
Understanding and Unleashing the Power of Blockchain
August 10, 2023 15:28 - 21 minutes - 29.3 MBIn this episode of Bizcast, Ciamac Moallemi, the William von Mueffling Professor of Business at Columbia Business School, takes us through the basics of the new technology, shares the opportunities and disadvantages it offers, and discusses how CBS is preparing students to be at the forefront of this emerging field.
Fostering Entrepreneurship and Innovation at CBS
January 27, 2023 20:13 - 29 minutes - 40.6 MBDirector of the Eugene M. Lang Entrepreneurship Center at Columbia Business School Lara Hejtmanek ’99 discusses how the School supports students and alumni in their entrepreneurial journeys: from startup idea to launch and beyond.
How Can Leaders Use Data to Make Better Decisions?
December 14, 2022 20:56 - 36 minutes - 49.5 MBListen to a fascinating discussion between Columbia Business School Professors Oded Netzer, Christopher Frank and Paul Magnone as they delve into the ideas and practical applications detailed in their new book Decisions Over Decimals.
Investing in the Era of Climate Change: A conversation with Professor Bruce Usher
November 18, 2022 20:05 - 31 minutes - 43 MBColumbia Business School’s Bruce Usher discusses his new book, which outlines the risks and opportunities for investors from climate change, and how current students and alumni are addressing major environmental challenges.
Welcome to Manhattanville – A conversation with Dean Costis Maglaras
April 08, 2022 06:00 - 30 minutes - 41.3 MBWelcome to the first episode of a special season of Columbia Bizcast dedicated to Columbia Business School’s new home in Manhattanville! In this episode, we’ll take a private tour of the Manhattanville campus with Dean Costis Maglaras. Dean Maglaras shares with us why a new campus is essential for preparing the next generation of business leaders, how spaces within Henry R. Kravis Hall and David Geffen Hall are built to foster connectivity and collaboration among students, faculty, alumn...
Mission, Purpose, and Moon-Shooting with Vasiliki Petrou, Group CEO of Unilever Prestige
April 30, 2021 20:36 - 19 minutes - 26.4 MBVasiliki Petrou founded and now leads the Unilever Prestige division; this last year has offered that division invaluable knowledge and expertise. In this week’s episode, she reviews some of what she’s learned about her already-strong commitment to running a mission-driven brand portfolio. She discusses the nature of prestige retail marketing; the future of brick and mortar; and her team’s unwavering commitment to purpose, for customers and employees alike. And intriguingly, she talks about ...
Impact Investing and the Future of Flexible Capital
April 02, 2021 15:01 - 15 minutes - 21.4 MBLike every other industry, the field of impact investing underwent significant change over the last year. This episode investigates some of the new possibilities that this change has opened. Maggie Loo, CBS class of ’05 and Bridges Fund Management partner, discusses how the definition of “returns” may need to be reevaluated, how environmental regulations will transform corporate decision making, and how larger businesses can leverage small changes to produce significant effect. Find us on ...
Turnaround: A Tale of Two Pandemic Case Studies
February 26, 2021 02:59 - 31 minutes - 43.1 MBWhat happened? What went wrong? Those are simple questions to ask when a company experiences difficulty. In Professor Kathryn Harrigan’s Turnaround Management class, students examine case studies to uncover the often complex reasons why a firm got in trouble and to help plot a way back. On this episode of Bizcast, Harrigan, the Henry R. Kravis Professor of Business Leadership, tells us the story of the decisions made by two very different firms – J. Crew, the famous purveyors of preppy clo...
What Kind of Entrepreneur Are You?
February 11, 2021 22:59 - 25 minutes - 35.7 MBWe start our new season of Bizcast with a conversation about the challenges of entrepreneurship. Class of 2021 members Pritika Gupta, Gareth Pembroke, and Samuel Hong are co-presidents of the Columbia Entrepreneurs Organization (CEO), a community of students who offer each other support on their entrepreneurial journeys and a network that will continue after graduation. CEO also plans a number of professional development opportunities and in the coming weeks the group will host a panel d...
Inspiring and Exhausting: Reporting on Political Campaigns
October 29, 2020 15:11 - 34 minutes - 47.9 MBWhat is it like for a journalist to cover the final days of a political campaign, right before an election? Bizcast visits with two MBA students who have had this experience first-hand. Alexis Levinson ’21, a former reporter for Buzzfeed, and Knight-Bagehot Fellow Hannah Levintova ’21, who writes for Mother Jones, give us their perspective on the differences between covering local and national politics; trustworthy ways to stay informed; and whether voters should believe the latest polls. ...
The Intersection of Business, Politics, and Society: A Conversation with Valerie Jarrett
October 08, 2020 14:06 - 39 minutes - 54 MBOn this special episode of Bizcast, we’re presenting a conversation between Bernstein Center Faculty Director Modupe Akinola and former Senior Advisor to President Barack Obama, Valerie Jarrett, who is now the senior advisor to the Obama Foundation. Ms. Jarrett shares some of the formative experiences in her life: her childhood in Iran, England, and Chicago; her calling to public service; and her time in the Obama White House. She also provides her perspective on the role the business comm...
The Phillips Pathway Program: Learning to Advocate for an Inclusive Workplace
September 17, 2020 21:00 - 25 minutes - 35.1 MBAs one of the world’s leading experts on diversity in business environments, the late Professor Katherine Phillips left a remarkable legacy of scholarship and inspiration. For Mariah Celestine ’20 and Camira Powell ’20, the most meaningful way to honor Professor Phillips was to continue the important work of making CBS a more inclusive institution that will empower future leaders to advocate for diversity and equity in their workplaces. As part of a collaboration with Vice Dean for Diver...
Diversity, Equity, and Inclusion at Goldman Sachs: Erika Irish Brown ‘98
August 27, 2020 20:54 - 30 minutes - 42.4 MBOn June 26, Gita Johar, Vice Dean for Diversity, Equity and Inclusion spoke with Erika Irish Brown ‘98, the Chief Diversity Officer at Goldman Sachs, about the firm’s internal response to the global protest and reckoning on anti-Black racism in the aftermath of the death of George Floyd. In their conversation, Brown shared some of the practical, actionable steps she’s put into place at Goldman Sachs that address racial injustice and help move the organization toward a place of equity. Bro...
What Can Businesses Learn from Protestors? (Part 2 of 2)
August 05, 2020 18:50 - 13 minutes - 18 MBBizcast is continuing our conversation with Management Professor Dan Wang about the connections between protests and business. Part one examined the skills and leadership abilities protest organizers have in common with CEOs. In this part, Wang explains the relationship that exists between businesses and consumers is analogous to protest movements responding to emerging societal trends. Wang discusses his research on how demonstrations affect the public perception of companies and inte...
What Can Businesses Learn from Protestors? (Part 1 of 2)
July 23, 2020 14:14 - 14 minutes - 20.6 MBIn light of the conversation started by the Black Lives Matter movement, we’re starting a series of special edition podcasts focusing on how pro-equity social changes are affecting industries. For the first episode, we’re going to look at the nature of protest itself. On the surface, it might seem that planning an effective protest and running a successful business might not have much in common. But according to Associate Professor Dan Wang, demonstration organizers often have the same...
How the New Normal is Changing Brand Communications
May 22, 2020 14:20 - 16 minutes - 22.2 MBThe COVID-19 pandemic presented the already volatile world of brands with a tough new challenge: How does a brand stay viable, but ensure that it is sensitive to the new financial and societal realities of the “new normal?” On this episode of Bizcast, marketing Professor Elizabeth Friedman and Matthew Quint, the director of the Center on Global Brand Leadership, offer insights on ways companies communicate both that they are open for business, and that they care about the well-being of the...
Inflection Points in the New World of Business
May 18, 2020 18:20 - 29 minutes - 40.3 MBWith the onset of the COVID-19 pandemic, the business world and the daily lives of millions have undergone massive disruptions in a short amount of time. The reality of this new normal is what Professor Rita McGrath would define as an inflection point – an external change that causes the underlying assumptions of a business to adjust dramatically in response. On this episode of Bizcast, McGrath, the author of Seeing Around Corners: How To Spot Inflection Points in Business Before They H...
Beyond CARES: Economist Glenn Hubbard on Government Response to COVID-19
May 08, 2020 15:26 - 16 minutes - 22.5 MBOverall, Dean Emeritus Glenn Hubbard has been pleased with the government response to the economic crisis caused by the COVID-19 pandemic, noting the speed with which Congress and the administration passed the CARES Act. On this episode of Bizcast, however, Hubbard, the Russell L. Carson Professor of Finance and Economics and faculty director of the Chazen Institute for Global Business, offers a critique of the implementation of relief efforts by the Small Business Administration and Depar...
A World of Hurt: The Impact of COVID-19 On Retail
May 01, 2020 10:00 - 26 minutes - 36.5 MBAccording to a recent Department of Commerce report, retail sales slumped by 8.7 percent in March, as states issued stay-at-home orders and stores closed throughout the nation. Mark Cohen, the director of retail studies, explains on the latest episode of Bizcast that the retail sector should be prepared for even more dismal numbers in the coming months. “There’s an enormous amount of business being done on food and supplies, but for the most part retail is shut down,” he says. Cohen pr...
Setting Policy for What Comes After COVID-19: Dr. Faheem Ahmed ‘20
April 24, 2020 10:00 - 19 minutes - 26.9 MBLike many of his classmates, Dr. Faheem Ahmed started the spring semester, primed to put the finishing touches on his MBA. But after COVID-19 began to spread, he relocated to his home in London to complete his degree remotely and work on the frontline of the crisis. In this special episode of Bizcast, Ahmed -- who has a medical degree from King’s College London and a master’s degree in health systems management from the London School of Hygiene and Tropical Medicine -- gives us his perspec...
Jacquie Henderson '17: Building Ad Hoc COVID-19 Testing Sites STAT
April 16, 2020 16:24 - 8 minutes - 11.9 MBJacquie Henderson '17 works in strategy and operations for a seven hospital health system that serves communities in New York's Hudson Valley and in Western Connecticut. When the virus hit, her responsibilities quickly shifted. In this episode, Henderson talks about how her CBS experience helped her set up freestanding testing sites and “uptrain” the staff to take on new tasks and assignments. She also describes the precautions she takes to keep her family safe. Is there anything you would...
Tommy Hendrix ‘17: Fighting COVID-19 As an Alumnus and a Green Beret
April 10, 2020 10:00 - 9 minutes - 13.3 MBWe’re pivoting Bizcast. Starting with this episode, we’ll be covering the business impacts of COVID-19 from multiple perspectives. Our first guest is Tommy Hendrix ‘17, who discusses his current work searching gray markets for personal protective equipment to redistribute to healthcare workers. He details how his military and business school backgrounds inform his task, and offers his thoughts on the most important way to combat this virus. Is there anything you would like to tell us abo...
Welcome and See You Soon: Introducing Our Deferred Enrollment Program
March 19, 2020 10:00 - 13 minutes - 18.3 MBThis month, the School welcomed its inaugural group of undergraduate seniors and non-professional Master’s students into the new Deferred Enrollment Program. The program allows accepted students to defer their MBA or EMBA start date for between two to five years, while they are gaining experience in the workforce. On this episode of Bizcast, we visit with CBS Admissions officers Emily French Thomas and Michael Robinson. They explain not only how the DEP works, but also how its students wil...
Work Breaks Don't Signal Career Brakes: Lee Georgs '03
March 12, 2020 10:00 - 21 minutes - 29.6 MBIn our second episode featuring the School’s UK-based graduates, we visit with Lee Georgs ’03, the Chief Operating Officer of Corporate for the investment consultancy Redington and co-President of the London alumni club. Georgs has held positions with some of the world’s most prestigious investment banks, including Citibank, JP Morgan and Credit Suisse. Her career path has not been a straight line. Since graduating from Columbia, Georgs moved from New York to Hong Kong to London, while t...
The Journey is the Destination: Virgin Atlantic CEO Shai Weiss ’97
February 27, 2020 11:00 - 20 minutes - 28 MBFor the next few months, Bizcast will be bringing you stories and interviews from our recent UK visit, where we met with members of the CBS Alumni Club of London. We start our journey across the pond with Shai Weiss ’97, who was named CEO of Virgin Atlantic in January 2019. Weiss offers a behind-the-scenes look at the brand’s unique mission to make Virgin the world’s most loved travel company. He also talks about Virgin’s commitment to diversity and the challenge that climate change poses...
Next Steps for Diversity, Equity, and Inclusion at CBS
February 13, 2020 11:00 - 10 minutes - 14.7 MBIn 2018, at the urging of students and faculty, the Business School formed two committees to study issues surrounding diversity, equity, and inclusion throughout the CBS community. In this episode, Gita Johar, Vice Dean for Diversity, Equity, and Inclusion and the Meyer Feldberg Professor of Business, tells us about the positive results of the committees’ work: a renewed and keener focus on DEI at the School. Johar explains what diversity, equity, and inclusion means for faculty and studen...
Analytics in Action
January 30, 2020 05:00 - 22 minutes - 31.1 MBOn this episode of Bizcast we’re back in the classroom to learn about Analytics in Action, an innovative masterclass that brings together MBA and engineering students with representatives from companies such as Viacom and Citigroup to solve real business problems in real time. Now in its third year, Analytics in Action reflects Dean Costis Maglaras’s initiative to bring together a diverse set of thought leaders from across Columbia’s campus. Following a visit to class, we talked with pr...
Prof. Michael Slepian Reveals the Truth about Secrecy
January 16, 2020 11:00 - 14 minutes - 20.5 MBListen in to some revelations about secrets with Michael Slepian, the Sanford C. Bernstein & Co. Associate Professor of Leadership and Ethics. Professor Slepian researches the effect of secret-keeping on our personal and professional lives. According to his findings, being the lone bearer of a secret not only heightens emotions such as inauthenticity and loneliness, but can also feel physically burdensome. Fortunately, Slepian’s research hints at a solution: talking to others about your...
A Rockette Takes Her Next Step at CBS
December 12, 2019 11:00 - 7 minutes - 9.99 MBIn which we kick back and chat with former Rockette and current CBS student, Kristin Jantzie, ’21. Jantzie opens up about the discipline it took to sustain her 13-year run as a member of the world-famous dance troupe. She details lessons from her time with the troupe that are serving her here at CBS, and tells us how business school is preparing her for the next stage of her career.
A Feast of Social Change
November 22, 2019 09:00 - 15 minutes - 21.6 MBFirst, we speak with Eat Offbeat, the New York-based catering company founded by Wissam Kahi ’04 and his sister Manal Kahi, SIPA ’15. Eat Offbeat hires refugees and trains them to prepare cuisine from their native countries. Next, we check in with April Tam Smith ’10 who, in addition to her day job on Wall Street, opened P.S. Kitchen. This Times Square vegan restaurant donates 100 percent of its profits to organizations that support sustainability, and provides jobs to recent immigrants and ...
From the Military to CBS: a Veterans Day episode with Brooke Jones-Chinetti ’18, Dan Brillman ’12, and Taylor Justice ’14
November 11, 2019 15:00 - 20 minutes - 27.9 MBIn honor of Veterans Day, Bizcast is revisiting conversations we had with three CBS alumni, all former service members. All three are working to support veterans in their transition to civilian life. EMBA graduate Brooke Jones-Chinetti ’18 served in the Army for nearly ten years, which included a tour of duty in Iraq. After her commitment, Jones-Chinetti worked for JPMorgan Chase’s Office of Veterans’ Affairs. This inspired her to found Your Sequel, a networking organization designed to he...
Dean Costis Maglaras: Leading CBS Into Its Next Era
October 29, 2019 21:00 - 18 minutes - 25.1 MBOn this edition of Bizcast, we welcome the new dean of Columbia Business School, Costis Maglaras, to the podcast. In our conversation, Dean Maglaras shares his vision for the School, the opportunity to innovate the curriculum, and the transformational potential of the School’s move to Manhattanville in two years. Maglaras also talks about his plans for enrichment and other learning opportunities for alumni to help them keep pace with today’s rapidly evolving work environment. Join us on ...
Kesha Cash ’10: Investing in Underserved Communities
October 17, 2019 10:00 - 17 minutes - 23.7 MBOn this episode of Bizcast, we revisit our conversation with Impact America Fund founder Kesha Cash ’10. Named one of Fast Company’s 100 Most Creative People for 2018, Kesha told us about a point in her career when she needed to reconcile that she was “living two lives.” Cash grew up in a low-income family, first in rural South Carolina, then in Orange County, California. After graduating from UC Berkeley with a degree in applied mathematics, Cash embarked on a career in financial servic...
The Polarization Project
October 03, 2019 10:00 - 14 minutes - 20.7 MBOn this episode of Columbia Bizcast, we’re invited to dine with the Polarization Project. Recent EMBA graduates Brianna O’Brien Lowndes ’19, Charlie Kreitler ’19, and Emmett Lamb ’19 founded this discussion series, in which a faculty expert lectures on a global issue and students engage in a lively debate afterwards. At the dinner we attended, the group hosted Professor of Professional Practice Bruce Usher who spoke about the intersection of climate change and business.
Professor Bruce Craven: Leadership Secrets from Game of Thrones
April 12, 2019 10:00 - 23 minutes - 21.7 MBLeadership lessons from Jon Snow, Ned Stark, and Professor Bruce Craven. Professor Craven's book, Win or Die: Leadership Secrets from Game of Thrones, offers a trove of leadership lessons for managing groups and implementing change. In this episode of Columbia Bizcast, Bruce Craven, a professor in the Business School’s Executive Education program and director of the School’s Advanced Management Program, addresses the leadership takeaways from this mega-hit series.
Dean Glenn Hubbard: The Need for Resilient Business Leaders
February 18, 2019 11:00 - 20 minutes - 19 MB“Whatever the big social problem is, I’d like to believe that business people are leading that charge and not just waiting for politics,” Hubbard says in his second appearance on the podcast. With the US government recently emerging from a record-long shutdown, Dean Glenn Hubbard can sound as exasperated as the next person with what he describes as a “feckless” political system. Which is why resilient business leaders are all the more necessary in today’s economic environment, Hubbard says in...
Professor Michael Mauskapf: What Makes Popular Culture Popular?
February 04, 2019 11:00 - 23 minutes - 21.9 MBWhat makes an idea go viral, a song become a hit, or a startup turn into a stock-listed powerhouse? It often happens, according to Assistant Professor Michael Mauskapf, because of an optimal mix of oldness and newness. Be it a Billboard No. 1 or a blockbuster business idea, the concept catches on because it’s similar enough to be recognizable but different enough to be edgy. “If your goal is commercial success and widespread adoption, you don’t want to be radically different,” Mauskapf says i...
Professor Rita McGrath: The End of Competitive Advantage
January 14, 2019 21:10 - 28 minutes - 26.1 MBDeveloping a successful organizational strategy isn’t easy, especially in an unpredictable business climate. Navigating a shifting landscape requires leaders to abandon pre-conceived notions and think differently, according to Rita Gunther McGrath, a professor in the Business School’s Executive Education program. A globally recognized expert on innovation and growth strategy, McGrath argues that to maintain a competitive advantage in times of change, organizations must protect their key resou...
Phoebe Boyer '93: Helping Children to Learn, Grow, and Lead
December 17, 2018 11:00 - 25 minutes - 23.3 MB“Engage,” says the president and CEO of education nonprofit organization Children’s Aid. “Don't sit on the sidelines.” Child homelessness is at a record high in New York City, with one in 10 students in public schools living in temporary housing. Phoebe Boyer ’93 is on the front-line working to prevent these children from falling through society’s cracks. As president and CEO of Children’s Aid, one of the nation’s oldest and largest nonprofits serving children, Boyer is responsible for leadin...
Professor Jing Dong: Improving Managerial Decisions with Data
December 10, 2018 11:00 - 21 minutes - 20 MBAny hospital patient basically wants two things: to get well and to get out. Jing Dong is helping that happen faster. An assistant professor in the division of Decision, Risk, and Operations, Dong is at the forefront of research into improving hospitals’ operational and procedural efficiencies, from lowering admittance wait-times to speeding up discharges. “I still see a lot of exciting things to do in the healthcare domain,” Dong tells Columbia Bizcast. “I’m helping hospitals identify the co...
Manuel Wiechers ECLA '17: Iluméxico Fights Energy Poverty
December 03, 2018 11:00 - 23 minutes - 21.2 MBThrough the startup Iluméxico, this graduate is bringing solar power to Mexicans who live off the grid. One in seven people worldwide lacks access to electricity, including some 3 million people in Manuel Wiechers’ home country of Mexico. But he’s slowly changing that. Through his startup Iluméxico, Wiechers has installed 13,000 solar power systems servicing 58,000 people in the deepest recesses of rural Mexico, including to homes only available by boat, donkey, and day-long trek. And now, wi...
Eat Offbeat: Helping Adventurous Eaters Find Refuge
November 20, 2018 11:00 - 19 minutes - 17.5 MBThe startup Eat Offbeat turns refugees into chefs who share their homeland’s cuisines. It all began with a food craving. A native of Lebanon, Wissam Kahi ’04 had been living in New York City for more than a decade when he and his sister, Manal Kahi SIPA ’15, discovered a gaping hole in the US food market: the hummus was sub-par. Using their Syrian grandmother’s recipe, they made their own hummus, shared it with friends to great reception, and immediately saw the commercial appeal of bringing ...
Anna Rawson '15: Beating Your Last Best Score
November 12, 2018 11:00 - 27 minutes - 25.5 MBWhy would a pro golfer want an MBA? On this episode of Columbia Bizcast, Anna Rawson ’15 talks about her road to the Business School after winning a national golf championship at the University of Southern California and playing three years on the LPGA Tour. She combined her prowess on the pitch and her management skills learned from Columbia to transition to the business side of sports as marketing director for equipment company Parsons Xtreme Golf. More recently, Rawson co-founded the compa...
Ryan Jacobs '19: The Art of Speechwriting
November 05, 2018 11:00 - 22 minutes - 20.5 MB“Good speeches, as a rule, generally push a single idea,” says the former speechwriter for the Obama Administration. When the Democratic National Committee needed a volunteer speechwriter in 2012, Ryan Jacobs ’19 was quick to put up his hand. The gig soon turned into a full-time job as a speechwriter within the Obama Administration. “I was an incredibly minor, minor, minor character in this administration,” Jacobs says. “If the Obama Administration was a movie, I’d be like extra No. 1,846. Bu...