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Coffee N° 5 with Lara Schmoisman

190 episodes - English - Latest episode: 1 day ago - ★★★★★ - 1 rating

This is the extra dose of caffeine every entrepreneur needs in their life. Dive deep into the factors that make or break a business. Each episode, you’ll experience new and exciting conversations with successful entrepreneurs and experts from a variety of industries to give you the insight and motivation you need to build a company that really makes an impact. Let go of what’s holding you back; become the entrepreneur you were meant to be. Grab a cup of coffee and join Lara Schmoisman for Coffee N° 5!.About Lara Schmoisman: Digital weaver and powerhouse marketing strategist. Named one of 2021 Forbes Next 1000 and LA Times Inspirational Women and transforming brands to becoming profitable, innovative, and sustainable. Born and raised in Buenos Aires, Argentina, Lara is the founder & CEO of The Darl, an international speaker, and former lecturer at California Polytechnic State University. Lara is a unique combination of Jewish and Latina, outspoken by nature, tenacious, armed with grit and a sexy accent.

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Episodes

From Beans to Brands: Mastering Ingredients & Product Formula with Kimberly Shenk

April 16, 2024 17:00 - 29 minutes - 20.6 MB

Learn more about the world of product creation and branding on Coffee N° 5's latest episode! Join host Lara and guest Kimberly Shenk, CEO of Novi, as they explore the ins and outs of ingredients, navigating formulae, and the product development process.  Gain invaluable tips on finding a formulator and store as a small brand while unraveling the costs of exploring ingredients and formulation. Discover why knowing your brand's direction is pivotal for your ingredient checklist, and the intri...

The Perfect Blend for Your Brand: Email Marketing Wisdom with Dean Ginsberg

April 09, 2024 19:00 - 40 minutes - 27.8 MB

Discover expert strategies for reactivating dormant audiences and learn how these tactics inspired the launch of Dean Ginsberg's groundbreaking company. Uncover the astounding success rate of email marketing and the undeniable value of direct communication with your audience. Explore the importance of intentionality in crafting email marketing campaigns and gain insights into what to focus on in each message to your audience. Plus, unlock essential tools for tracking and improving your brand...

Luxurious Blends of International Events with Iryna Kremin

March 26, 2024 15:00 - 26 minutes - 18 MB

Discover the secrets to navigating the event space and mastering collaboration in the latest episode of Coffee N° 5. Join host Lara and special guest Iryna Kremin as they explore how international events can elevate brands, offering invaluable learning opportunities. Learn how to tailor events to work for your brand and why it's essential to think beyond retailer attention. Find out the importance of adding a unique twist to events and brand establishment. Tune in for expert insights on maki...

Espresso Your Brand: Connecting Manufacturing and Branding Brilliance with Andrea Cid

March 19, 2024 15:00 - 35 minutes - 24.2 MB

Explore the intricacies of manufacturing and product creation in this enlightening episode of Coffee N° 5. Discover the differences between private label and white label products and the hurdles involved in developing private labels. Get insider tips on effectively collaborating with startups and crafting sustainable products. Explore the vital link between manufacturing and marketing for beauty brands and what branding truly means in the manufacturing realm. Join the conversation as experts...

Brewing Success: Ahu Terzi on the Layered Approach in Media

March 12, 2024 15:00 - 40 minutes - 28 MB

Discover the secrets to meaningful brand connections and collaborations with Ahu Terzi on the latest episode of Coffee N° 5. Join host Lara as they shed light on the central role of editors and brand builders, emphasizing the significance of investing in marketing materials that effectively tell your story. Explore different tools to stand out to editors and audiences, and learn the importance of a strategic approach to growing conversions. Ahu also sheds light on the importance of transpare...

Grinding on TikTok: The Daily Buzz of Viral Content with Sara McCord

March 05, 2024 16:00 - 34 minutes - 23.5 MB

Explore the evolution of TikTok and its profound impact on thought leaders and communication in this insightful episode of Coffee N° 5. Lara and guest Sara McCord explore how the pandemic accelerated TikTok's rise and why audiences are drawn to its intimate storytelling format. Gain valuable insights into navigating TikTok's content saturation, building a community through your FYP, and crafting compelling narratives that resonate with viewers. Don't miss out on uncovering the secrets to Tik...

Caffeine & Couture: Insights on Fashion Evolutions with Misti Blasko

February 27, 2024 16:00 - 24 minutes - 17.1 MB

Discover the secrets to navigating the ever-changing landscape of the fashion industry with Misti Blasko on Coffee N° 5. From predicting fashion's unpredictable future to embracing agility in business, delve into the evolution of fashion in the digital age. Learn from Misti's insights on avoiding trend-based pitfalls, designing for diversity, and fostering inclusivity within your brand. Join the conversation on the importance of vulnerability and transparency as women in business, and unlock...

Brewing Brilliance: Tips for Navigating Your Business Trajectory with Monica Botkier

February 20, 2024 19:00 - 30 minutes - 21 MB

Discover the secrets to navigating the trajectory of your business with entrepreneur Monica Botkier on Coffee N5. From startup strategies to scaling success, Monica shares insights on funding, team building, and the art of brand creation. Learn how to identify your passion, respond to challenges like bad reviews, and maintain uniformity in branding and marketing. Tune in for valuable advice on embracing small wins and building a thriving business from the ground up. We'll talk about: Traje...

Brewing Kindness: A Reconnecting Blend with Melissa Richards-Person

February 13, 2024 19:00 - 38 minutes - 26.3 MB

Join Lara Schmoisman and special guest Melissa Richards-Person on Coffee N5 as they brew up insightful conversations on forging authentic connections, navigating the dynamic landscape of global marketing over the last 25 years, and the unique impact of regions on field marketing strategies. With roots in radio, Melissa and Lara bring a fresh perspective to the table, discussing the nuances of assessing failure for brand growth and navigating brand development beyond the constraints of the pa...

Sipping Success & Breaking Chains with Coach Jen Welter

February 07, 2024 18:00 - 29 minutes - 20.2 MB

Discover the inspiring journey of Dr. Jen Welter, from her humble beginnings to becoming a groundbreaking figure in football. Join her on Coffee N° 5 as she shares her experiences of living her dream as a 'superhero' on the field and finding her place in team sports. Gain insights into navigating points of pride and the realities of playing in both men's and women's teams. Explore the importance of renegotiating various areas of your life with Coach Jen's profound wisdom. Tune in for a conve...

Brew the Synergy of Cosmetics and Pharmaceuticals with Akshay Talati

January 23, 2024 23:00 - 36 minutes - 25.5 MB

Lara and guest Akshay Talati talk about your makeup bag on this episode of Coffee N° 5. They uncover the secrets to achieving product longevity by mastering the delicate balance of sensory appeal, performance, packaging, and marketing. Explore the fascinating link between texture and performance in cosmetics, and get an exclusive peek into the future of Goop, where the entrepreneurial mindset is reshaping the beauty landscape. Discover the importance of consumer connection through instant me...

Lessons in the Art of Authentic Branding with Rachel Roberts Mattox

January 16, 2024 23:00 - 43 minutes - 30.3 MB

Explore the true meaning of brand authenticity in this episode of Coffee N° 5 with your host Lara and beauty brand maven Rachel Roberts Mattox. Dive into the discussion on staying true to your brand's core audience and avoiding the "Whisper" trap. Discover expert insights on using tools like AI and competitor analysis to authentically strengthen your brand. Explore the crucial link between funnel nurturing and conversions, unravel the intricacies of performance marketing management, and unde...

Brewing Success with Marketing Strategies for Startups with Vera Koch

January 10, 2024 01:00 - 30 minutes - 21 MB

Learn the secrets of marketing success in the digital age with Coffee N° 5's latest episode featuring Vera Koch. Dive into the world of performance-based marketing, discover the art of brand-building through customer feedback, and gain valuable insights into Vera's business Happy Head.  From expert tips on crafting a robust marketing strategy with email segmentation and database management to understanding the nuances of client communication, this episode explores it all. Tune in to unravel...

Caffeinate Your Brand: Exploring the Secrets of Beauty Business Journeys with Tara Cohen

January 02, 2024 22:00 - 31 minutes - 21.6 MB

Explore the ever-evolving world of beauty branding with Tara Cohen and Lara on Coffee N° 5! Uncover the impact of cultural and technological shifts, like TikTok Shop and Amazon, on your brand. Delve into the dynamics of a saturated market and discover hidden pockets of growth. Gain insights on serving niche groups, navigating the complexities of retail partnerships, and understanding when brands decide to close their doors. Tara and Lara also share invaluable advice on setting realistic goa...

Caffeine and Conviction: Exploring Womanhood and Sincere Leadership with Shelley Zalis

November 13, 2023 19:00 - 31 minutes - 21.5 MB

Discover Shelley Zalis's incredible journey, learn how to build a business founded on women supporting each other, and delve into the world of conscious, heart-led leadership. This episode of Coffee N° 5 explores the art of running a business and growing your career with intention. Plus, uncover the power of Equality Lounges and find out how you can join this transformative movement. Explore the link between imposter syndrome, leadership, women, and training, and understand the significance ...

Sipping on Success: Unveiling Your North Star in the Fast-Paced World of Luxury Bags and Entrepreneurship with Tony Drockton

November 06, 2023 16:00 - 37 minutes - 25.8 MB

Welcome to a captivating episode of Coffee N° 5. In this engaging conversation, host Lara Schmoisman sits down with the remarkable Tony Drockton, founder and chief cheerleader of America's fastest-growing handbag brand Hammitt. Join Lara and Tony Drockton on this thought-provoking journey through Tony's life and business experiences. Discover how his roots and early influences have shaped his unique approach to entrepreneurship. Don't miss this opportunity to gain a firsthand understanding ...

How Women Roast Challenges in the Workplace: A Conversation with Ashley Louise

October 31, 2023 13:00 - 32 minutes - 22.2 MB

In this episode of Coffee N° 5, host Lara Schmoisman engages in a heartfelt conversation with Ashley Louise, the co-founder and CEO of Ladies Get Paid. Join them as they explore the intricacies of womanhood in the workplace, the power of community, and the pursuit of equality. Discover the Ladies Get Paid mission, learn about real workplace challenges, and gain valuable insights on remote work and motherhood. Tune in for an empowering dose of coffee-fueled wisdom and personal stories. We'll...

Brewing Beauty Brand Secrets with Colette Laxton

October 23, 2023 15:00 - 43 minutes - 30 MB

Join Lara Schmoisman and Colette Laxton of The INKEY List in a caffeinated conversation on Coffee N° 5. Discover the impact of the internet on beauty brands, the secrets to connecting with consumers, and Colette's personal skincare journey. Get industry insights and tips for success in the beauty world. Sip and savor this beauty-focused episode! We'll talk about: How the internet led to the birth of a new level of accountability for brands How the global shift in 2020 impacted beauty bran...

Cup of Creativity: David De Nino's Take on Brand Partnerships

October 16, 2023 17:00 - 46 minutes - 31.9 MB

Welcome to Coffee N° 5, where we brew up inspiring conversations about the world of branding and marketing. In this caffeinated episode, your host Lara is joined by the brilliant David De Nino, a true guru in the realm of startups, brand partnerships, and integrated brand marketing. With two decades of experience under his belt, David dives deep into the art of brand identity and what it takes to stand out in today's competitive market.. If you're craving a shot of branding wisdom with you...

A Fashionable Brew from Catwalk to Coffee with Maria Palacio

October 09, 2023 19:00 - 31 minutes - 21.6 MB

Delve into an inspiring blend of fashion and coffee on this episode of Coffee N° 5 as Lara welcomes Maria Palacio, a visionary Colombian coffee farmer with an incredible journey to share. Explore Maria's unique path that bridges her passion for fashion with her love for coffee and how she broke new ground while honoring tradition. Discover the profound connection between coffee and community, and gain insights into Maria's remarkable journey of acquiring the skills and capital needed to grow...

Unlocking Beauty Brand Power from Data to Decision with Anna Mayo

October 02, 2023 20:00 - 29 minutes - 20.7 MB

Dive into the dynamic world of marketing data with Lara and Anna Mayo, Vice President for NielsenIQ's Beauty, on this episode of Coffee N° 5. Discover the essence of quality consumer data, how it's sourced, industry trends, costs, and its role in brand growth. Plus, explore the innovative Beauty Trailblazer Program, designed to empower minority beauty product owners through data insights. Sip your coffee and tune in for a data-rich discussion that promises to elevate your understanding of co...

Counsel and Coffee: The Perfect Partnership Blend with Katie Staba

September 25, 2023 18:00 - 33 minutes - 23.3 MB

Discover the dynamic intersection of law, marketing, and society on Coffee N° 5 with your host Lara Schmoisman and legal guru Katie Staba. Dive into the ever-evolving landscape of legal trends while uncovering the vital role of contracts in business relationships. Explore trademark navigation, and gain expert insights into selecting the perfect partnership. Learn how to collaborate with entrepreneurs effectively and build success through open communication. Join these legal and marketing exp...

Heartfelt Humor Beyond Translation: Exploring the Essence of Community with Ana Flores

September 18, 2023 21:00 - 22 minutes - 15.2 MB

Discover the power of identity, community, and humor in the latest episode of Coffee N° 5! Ana Flores, a trailblazing first-generation Latina, shares her insights on navigating two worlds. Explore resources for Latina women, connect marketing strategies with diverse communities, and learn how to use your truth to build connections. Join Lara and Ana Flores as they unpack the intricate threads of identity, culture, and business over a cup of coffee. Don't miss this captivating episode! We'll...

Peeling Back the Layers: The Squigs Beauty Story with Nikita Charuza

September 11, 2023 19:00 - 23 minutes - 15.9 MB

Welcome back to another electrifying episode of Coffee N° 5! Today, we are diving deep into the fascinating world of beauty and entrepreneurship with none other than Nikita Charuza, the happy founder of Squigs Beauty. If you've ever wondered how life's intricate layers can miraculously come together to form a fulfilling mission, then this is the episode for you! From her early days as a beauty and fashion editor to her time at Ulta Beauty MUSE Accelerator, Nikita has taken all that experienc...

Turning Ordinary into Extraordinary with Andrea Lisbona

July 10, 2023 21:00 - 25 minutes - 17.2 MB

Get ready to feel the entrepreneurial spirit on this week’s episode of Coffee N° 5! Join Lara Schmoisman as she chats with Andrea Lisbona, the innovative founder of Touchland, about revolutionizing an outdated product into a personalized beauty experience. Discover the power of merging fashion, beauty, and personal care as Andrea shares her unique journey and fearless approach to entrepreneurship. Explore the intersection of fashion, beauty, and personal care, and learn how to leverage the p...

Small Start-Up to Big Player: Insights on Brand Acquisition with Hind Sebti

June 19, 2023 20:00 - 32 minutes - 22.1 MB

Tune into Coffee N° 5 for a candid conversation on beauty branding. Lara Schmoisman hosts beauty legend and leader Hind Sebti, Co-Founder and Chief Growth Officer of Waldencast. Join the discussion as they uncover the number one thing that separates brand legacy from a mere collection of products. Discover the true essence of defining a beauty brand in the dynamic realm of beauty and e-commerce. They dive into the meaning of influence and the power of building a brand around the consumer tra...

Go Long or Go Home: Into the Marathon of Branding with Ana Allen

June 13, 2023 17:00 - 43 minutes - 30.2 MB

Get ready to dive deep into the captivating world of branding on this week's episode of Coffee N° 5! Join Lara Schmoisman as she sits down with the "Brand Doctor" Ana Allen for an engaging conversation. From the art of storytelling to forging meaningful connections with audiences, Ana imparts her wealth of wisdom and proven strategies for achieving branding success. Prepare to gain valuable insights and unlock your brand's true potential with the secrets behind building authentic communities...

Trendy Before the Trend: The Inspiring Story of John Cafarelli, COO at Beauty Matter and Founder of Ernest Supplies.

June 05, 2023 23:00 - 45 minutes - 31.6 MB

Gone are the days when traditional gatekeepers like Vogue held all the power. In today's fast-paced world, social media has empowered consumers and brands, giving everyone megaphones to amplify their voices. John Cafarelli, the visionary founder of Ernest Supplies and esteemed COO of Beauty Matter, vividly remembers the early days of establishing a beauty brand when formulation was far from accessible, white labeling was an emerging concept, and the health and wellness trend had yet to take ...

Connecting Cultures Through Design with Julia Camara Calvo

May 26, 2023 23:00 - 37 minutes - 25.7 MB

Get ready for an unmissable episode of Coffee N5! Lara Schmoisman hosts the new owner of Atacama Home, Julia Camara Calvo. This business owner is just as unique as the beautifully Latin American pieces in the store and has a secret weekend gig that you’ll never guess! Join us on this exhilarating journey driven by the passion for telling the true story of Latin American home design, piece by piece. We'll talk about: The driving force behind Atacama reveals authentic Latin American home dec...

Bridging the Gap between AI and Brands with Andi Govindia

May 22, 2023 22:00 - 19 minutes - 13.5 MB

Ever wondered how we make decisions without knowing why? Prepare for an exhilarating ride into the world of marketing instinct! Tune in to Coffee N5 as Lara Schmoisman and Riviter's co-founder and CEO, Andi Govindia, unravel the mind-boggling world of visual predictive intelligence. Prepare to be astounded by how this cutting-edge technology transforms into the ultimate ally for brands, guiding them to their perfect market niche. Don't miss this episode as we reveal how trendsetting visual p...

The Power of Accessories: Industry Insights with Karen Giberson

May 15, 2023 20:00 - 30 minutes - 21 MB

Get ready to accessorize your fashion knowledge! Tune in to Coffee N° 5 with Lara Schmoisman and Karen Giberson, President and Editor in Chief of the Accessories Council. Together, they explore the business side of accessories, from the allure of "made in Italy" to the secrets of successful marketing strategies and fashion or function purchases. Karen shares insider tips and tricks for those thinking about launching their own line of fashion accessories and shares the benefits of big-box ret...

Dare to Bare & Feel Sexy Inside and Out with Lana Kerr

May 08, 2023 23:00 - 33 minutes - 23.3 MB

Join us for a captivating episode of Coffee N5 as we delve into the awe-inspiring story of Lana Kerr, the tenacious CEO of CO2LIFT, and explore the fascinating and unexpected connection between skincare and your sex life. Discover how she built a successful business by attracting the best and brightest minds to her team. Get ready for valuable insights and practical tips on creating a dream team that will take your business to new heights. This is an episode you won't want to miss! Their CO2...

Demystifying PR: Expert Insights with Anje Collins

May 01, 2023 16:00 - 34 minutes - 23.8 MB

Are you ready to get your caffeine fix and dive into the world of PR like never before? On the latest episode of Coffee N° 5, Lara Schmoisman hosts the one and only Anje Collins, the ultimate boss lady behind the online community Women in the PR, Coco Blue Shoes, and Fashion Assembly. Try to stay up with this serial entrepreneur as she takes us on an inspiring ride into the world of PR and explains how to perfect your pitch without using AI (that's right, those good old-fashioned human skill...

The NOPALERA Story: From Kitchen to Millions with Sandra Velasquez

April 24, 2023 20:00 - 22 minutes - 15.6 MB

Get ready to be inspired by the incredible journey of NOPALERA, a clean beauty brand that was built around the customer and founder's Mexican heritage from day one! In this captivating episode, Lara Schmoisman sits down with the visionary founder Sandra Velasquez as she shares her story of resilience and determination. From experiencing a life-changing "Aha!" moment to bringing seven amazing products to the market, this beauty entrepreneur has truly defied the odds. You'll be blown away as ...

Unleashing the Power of Inner Beauty with Michelle Emmick

April 17, 2023 16:00 - 22 minutes - 15.2 MB

It's time to dive into the glamorous (yet controversial) world of plastic surgery! In this jaw-dropping episode, I get the inside scoop with none other than Michelle Emmick, best-selling author of Blue-Collar Beauty and Confessions of a Plastic Surgery Coach and co-founder of Ask Us Beauty Magazine.  With 20 years of experience in the medical aesthetics field, Michelle spills the beans on how her purpose-driven platform is revolutionizing the industry with a mission to educate, empower, and...

Navigating Formulating, Packaging, and Marketing with Lorraine Dallmeier

April 10, 2023 07:00 - 19 minutes - 13.7 MB

In this episode, we sit down with CEO of Formula Botanica and expert beauty scientist Lorraine Dallmeier to unlock the secrets of launching a successful beauty brand. From concept to retail, Lorraine shares valuable insights on how to identify your target audience and why this is crucial for the success of your product. Learn how to get started with formulated classes and how to create a winning beauty brand on a shoestring budget. Tune in as Lorraine shares tips on packaging, marketing, an...

Why simple just works for French Beauty Brand Doré with Emily Yeston

April 03, 2023 18:00 - 19 minutes - 13.3 MB

How do you stand out in the beauty industry today?  In this episode of Coffee N°5, we welcome Emily Yeston, blogger and co-founder of French beauty brand Doré, to talk about storytelling, innovation with intention, and how simple can still be effective. What’s the rush of launching many products when you can have a few high-quality products that the beauty industry needs?  Tune in and discover how the modern French beauty brand's approach to beauty is helping people achieve the golden glow ...

The Beauty of Aging with Sonsoles Gonzalez

March 27, 2023 23:00 - 17 minutes - 12.3 MB

Welcome to another episode of Coffee N° 5! Today, we are excited to welcome Sonsoles Gonzalez, a fifty-preneur who left her corporate life behind after 25 years of working for hair care brands Procter & Gamble and L'Oréal and spending time in her birthplace of Venezuela. Sonsoles launched Better Not Younger, a brand aimed at women whose hair is changing but who aren't defined by their age. In this episode, Sonsoles shares her insights on defying age stereotypes in the beauty industry, under...

Unlocking Investor Interest with Personal Branding with Richard Kestenbaum

February 21, 2023 18:00 - 20 minutes - 13.9 MB

In this episode of Coffee N° 5, I sit down with Richard Kestenbaum, co-founder and partner of Triangle Capital, who has a great deal of experience advising clients in merchandising businesses, particularly in the retail and consumer sector. Richard shares his extensive experience in advising clients and offers valuable insights on how to approach investors when launching your business. We’ll talk about: Raising capital to grow your business Stating what makes your business unique The imp...

The Power of Diversity and Building Thriving Businesses in Today's World with Emily Perez

February 14, 2023 17:00 - 24 minutes - 16.9 MB

On this episode of Coffee N5, we have the pleasure of interviewing Emily Perez, a leading figure in the beauty industry and the founder of Latinas in Beauty. We delve into the experiences of Latinas, people of color, and minority entrepreneurs as they embark on starting their own businesses and emphasize the significance of formulating a strong marketing plan prior to launching your brand. We’ll talk about: Frequent mistakes made when marketing your brand The evolution of costumers Creat...

Insider Secrets for Successful Brand Pitching with Aly Walansky

February 07, 2023 17:00 - 20 minutes - 14.1 MB

On this episode of Coffee N° 5, join us as we sit down with Aly Walansky, the #1 food journalist of 2022 according to Muck Rack. Aly is a renowned travel and food journalist and winner of several awards. We delve into the impact of the digital age on the PR industry and explore effective strategies for promoting emerging brands to journalists and securing media coverage. We’ll talk about: How to get an editor’s attention Changes in the PR world in the digital era Tips on pitching for eme...

From Concept to Launch: Building a Successful Brand with Kelly Kovack

January 31, 2023 17:00 - 44 minutes - 30.7 MB

In this episode of Coffee N° 5, we sit down with the one and only Kelly Kovack, founder of BeautyMatter and accomplished advisor and creative strategist. With her expertise in the beauty industry and vast knowledge of today's digital landscape, Kelly shares her invaluable insight on navigating the journey to launching a successful business. We’ll talk about: Hosting a distinct event Networking in the beauty industry Having a strategy when building a brand 2023 predictions for the beauty...

Behind the Scenes of a Beauty Brand from Scratch with Margarita Arriagada

January 24, 2023 16:00 - 31 minutes - 21.4 MB

On this episode of Coffee N° 5, join us as we sit down with Margarita Arriagada, the former CMO of Sephora. With years of experience discovering and nurturing talents in the beauty, fashion, and home interior industry, she now introduces her own one-of-a-kind brand VALDÉ Beauty. We’ll talk about: Knocking on doors as a start-up beauty brand Letting the customer be your guide Tips on establishing your brand Marketing to support your retailer For more information, follow Valdé Beauty on ...

The Art of Storytelling in Every Business and Our Lives with Csaba Lucas

January 17, 2023 16:00 - 31 minutes - 21.3 MB

In this episode of Coffee N°5, we welcome Csaba Lucas, a successful coach and speaker who defines himself as a father, a husband, an American, a Hungarian, a Canadian, a traveler, a researcher, an educator, an athlete and a lifelong student with 30 years of experience - advising Wall Street business leaders and companies, world-class athletes and teams, and people who desire to live healthy with passion and vitality. What we’ll talk about: Storytelling and how important it is for your busi...

Community Building and Branding in the Digital Era with Rahaf Harfoush

January 10, 2023 16:00 - 32 minutes - 22.2 MB

In this new season of Coffee N° 5, we welcome digital anthropologist and best-selling author Rahaf Harfoush.  Rahaf deals with how brands can use new technologies to build their identity, social media content, and community-building today and in the future for millennials and Gen Z.  What you’ll learn: The future of influencer marketing  Social media and free content creation How TikTok changed the way we engage with ideas and communities online Discord and the rise of micro-communitie...

Keep Growing Personally to Scale Your Business with Alisa Cohn

October 27, 2022 16:00 - 15 minutes - 10.9 MB

When is it time to stop doing it all? Lara Schmoisman sits down with Alisa Cohn, executive coach and author of From Start-Up to Grown-Up, to discuss growing as a leader and why looking at capacity is necessary. Key Takeaways: Why every leader has to stop doing it all Leaders must challenge themselves to delegate Be clear and prioritize your time to scale up Do not limit yourself or stop growing Always put time and energy into the company culture For more information follow Alisa on Tw...

Making Food and Entrepreneurship Look Beautiful with Kimberly Espinel

October 20, 2022 16:00 - 23 minutes - 16.3 MB

Anyone can be a photographer, right? Lara Schmoisman sits down with Kimberly Espinel, a food photographer and stylist to talk about what really goes into being a photographer and entrepreneur. There’s much more happening behind the scenes. Learn how good photographers have a mastery for seeing beyond the photo.  What you'll learn? Why good photography is valuable to your business Fun facts about food styling The photographer's creative and business responsibility on a shoot Marketing is...

Mastering LinkedIn with Josh Steimle

October 03, 2022 22:00 - 29 minutes - 20.1 MB

If used properly, LinkedIn can be an invaluable tool in your professional life. But not everyone knows the ins and outs that lead to a successful LinkedIn presence. Enter Josh Steimle, an entrepreneur and the author of 60 Days to LinkedIn Mastery. He has successfully leveraged his LinkedIn profile to make crucial business connections and can help you succeed as well.  You’ll learn: The keys to using LinkedIn to find the right person for the job  When it comes to connections on LinkedIn, i...

Asking for “Unreasonable” Requests with Stephanie Burns

September 26, 2022 22:00 - 29 minutes - 20.1 MB

Kris Jenner famously once said, “If somebody says no, you're talking to the wrong person.” On this week’s Coffee N° 5, our guest Stephanie Burns knows how much truth lies behind that statement. As the founder of The Wyld Agency, Burns teaches CEOs and industry leaders how to pitch themselves in order to grow their brand organically. In order to do this, it takes a lot of courage and a lot of questions. On this Coffee N° 5, Burns shares with us some of what she tells her clients.  What you’l...

Innovation is More than Just Magical Products with Chris Barton

September 19, 2022 22:00 - 31 minutes - 21.8 MB

As an inventor and businessman, Shazam founder Chris Barton knows how to get an idea off the ground. In this episode of Coffee N° 5, he talks about creative persistence as a methodology that uses innovation to overcome hurdles during development. His company Shazam didn’t start with a completely original idea. According to him, there were many companies already trying to solve the problem of identifying music before he hit the scene. But by reframing how to solve this everyday problem, he cr...

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