Value pricing panel becomes value pricing consultation 🎙 Live at QuickBooks Connect

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Show Notes

02:05 – Meet Lee and Mary from Breakwater Accounting and Advisory!02:48 – Meet Rhondalynn, author of "Pricing Value" 03:50 – Rhondalynn speaks to some of the challenges when it comes to adopting a value-pricing model05:19 – How can you do value pricing if you never talk about value? 06:21 – Breakwater's challenge in moving to value pricing - really understanding the true value of the services they provide08:31 – Another challenge for Breakwater has been the pricing itself, and how to determine their value on a per-client basis09:29 – People only pay for what they value 10:22 – What does it cost a client - personally, financially, or strategically - to not have a solution to their problem? 11:54 – It doesn't take a lot of time to figure out when clients are solely focused on cost, and not value12:52 – Peace of mind is one of the most difficult values to put a price on14:18 – A large majority of small businesses suffer cash-flow and working-capital pain. Focus on finding ways to solve for that pain, and showing them what they could be saving 15:32 – Rhondalynn gives a practical example of adding value and solving a client's pain point17:20 – The value-pricing conversation is very different than the conversations clients typically have with accountants18:14 – Adopting value pricing means moving clients  towards accountability and action - creating a valuable partnership  

Connect with Lee, Mary, and Rhondalynn

Lee Leonard Podolsky, President & Founder of Breakwater Accounting + AdvisoryLinkedIn: https://www.linkedin.com/in/lee-leonard-podolsky-b7958a90/Twitter: https://twitter.com/lee_podolsky Website: https://www.breakwatercorp.com/Rhondalynn Korolak, Managing Director, Imagineering NowLinkedIn: https://www.linkedin.com/in/imagineering/Twitter: https://twitter.com/rhondalynnWebsite: https://imagineeringnow.com/Mary Hambleton, Director of Operations, Breakwater Accounting + AdvisoryLinkedIn: https://www.linkedin.com/in/mary-hambleton-09a68918/Twitter:  https://twitter.com/MEHamb Website: https://www.breakwatercorp.com/

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Thanks for listening and for the great reviews! We appreciate you! Follow and tweet @BlakeTOliver and @DavidLeary. Find us on Facebook and, if you like what you hear, please do us a favor and write a review on iTunes, or Podchaser. Interested in sponsoring the Cloud Accounting Podcast? For details, read the prospectus, and NOW, you can see our smiling faces on Instagram!  

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Episode Art Photo Credit: 

Will Farnellhttps://twitter.com/willfarnellhttps://twitter.com/willfarnell/status/1191506218424176640/photo/1