Today we’ll dig into the early days of Etsy, with special attention on the very crafty, very political, very community-driven primordial soup that birthed Etsy.  This will be a majorly nostalgic moment for some of you, especially if you’ve ever subscribed to Bust or attended a Stitch 'n Bitch night.  We are going to spend most of this episode in 2005, but we'll take a brief trip back to 1998 to learn about Jean Railla and her website, Get Crafty, which brought together a new generation of crafters. 

Also: let's give a special, super grateful shout to our friend (and a previous guest), Christine of Lady Hogg Vintage for doing a bunch of research and sending us a ton of info! Thank you so much, Christine! She’s been selling on Etsy for a long time so she had a lot of experience and memories to share that really guided the process of writing this story!

Additional Reading/Listening:

The Department talks about DIY/hipsters in the aughts
Get Crafty : Hip Home Ec by Jean Railla
"What Would Jesus Sell?" by Jean Railla
"Handmade 2.0" by Rob Walker, The New York Times
"A Decade of Portland Fashion Flashbacks," by Eden Dawn, Portland Monthly.

Check out Holly Stalder's beautiful clothing here.
Incredible accessories by Yokoo.

Share your Etsy stories for this series!  

Call the The Clotheshorse Hotline! The phone number is 717.925.7417.Send an email: [email protected] a voice memo on your phone/computer and email it.Or DM via instagram @clotheshorsepodcast


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Clotheshorse is brought to you with support from the following sustainable brands:

No Flight Back Vintage:  bringing fun, new life to old things.  Always using recycled and secondhand materials to make dope ass shit for dope ass people.  See more on instagram @noflightbackvintage

Late to the Party, creating one of a kind statement clothing from vintage, salvaged and thrifted textiles. They hope to tap into the dreamy memories we all hold: floral curtains, a childhood dress, the wallpaper in your best friend’s rec room, all while creating modern sustainable garments that you'll love wearing and have for years to come. Late to the Party is passionate about celebrating and preserving textiles, the memories they hold, and the stories they have yet to tell. Check them out on Instagram!


Vino Vintage, based just outside of LA.  We love the hunt of shopping secondhand because you never know what you might find! And catch us at flea markets around Southern California by following us on instagram @vino.vintage so you don’t miss our next event!



Gabriela Antonas is a visual Artist, an ethical trade fashion designer, but Gabriela Antonas is also a radical feminist micro-business.  She’s the one woman band, trying to help you understand, why slow fashion is what the earth needs.  The one woman band, to help you build your brand ! She can take your fashion line from just a concept, and do your sketches, pattern making, grading, sourcing, cutting and sewing for you. Or the second option is  for those who aren’t trying to start a business, and who just want ethical garments! Gabriela will create custom garments for you. Her goal is to help one person, of any size, at a time, including beyond size 40.   For inquiries about this serendipitous intersectional offering of either concept DM her on Instagram to book a consultation. Please follow her on Instagram, Twitter, and Clubhouse at @gabrielaantonas

Dylan Paige is an online clothing and lifestyle brand based out of St. Louis, MO. Our products are chosen with intention for the conscious community. Everything we carry is animal friendly, ethically made, sustainably sourced, and cruelty free. Dylan Paige is for those who never stop questioning where something comes from. We know that personal experience dictates what's sustainable for you, and we are here to help guide and support you to make choices that fit your needs.  Check us out at dylanpaige.com and find us on instagram @dylanpaigelifeandstyle

Located in Whistler, Canada, Velvet Underground is a "velvet jungle" full of vintage and second-hand clothes, plants, a vegan cafe and lots of rad products from other small sustainable businesses. Our mission is to create a brand and community dedicated to promoting self-expression, as well as educating and inspiring a more sustainable and conscious lifestyle both for the people and the planet.

Find us on Instagram @shop_velvetunderground or online at www.shopvelvetunderground.com


Blank Cass, or Blanket Coats by Cass, is focused on restoring, renewing, and reviving the history held within vintage and heirloom textiles. By embodying and transferring the love, craft, and energy that is original to each vintage textile into a new garment, I hope we can reteach ourselves to care for and mend what we have and make it last. Blank Cass lives on Instagram @blank_cass and a website will be launched soon at blankcass.com.

Caren Kinne Studio:  Located in Western Massachusetts, Caren specializes in handcrafted earrings from found, upcycled, and repurposed fabrics as well as other eco-friendly curios,  all with  a hint of nostalgia, a dollop of whimsy, a dash of color and 100% fun.  Caren is an artist/designer who believes the materials we use matter. See more on Instagra...

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