Geoff Phillips on scaling ambitious technology businesses
ClientSide
English - November 09, 2020 22:19 - 55 minutes - 51.2 MBMarketing Business Entrepreneurship agencygrowth agencymanagement b2bmarketing clientmanagement clientside digitaltransformation foxagency techmarketing technologymarketing Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Joanne White discusses teaching our next generation of children
Next Episode: Lena Young on influencer marketing, authenticity and D&I
Geoff Phillips is the former Marketing Director at Sage, founder of Canvas Marketing and Advisor to businesses using marketing to support growth, scale or investment readiness.
He supports ambitious businesses that are committed to investing time and resource in marketing that works.
Geoff is an award-winning marketer, speaker and coach with a proven experience at C-Suite level across multiple sectors and business sizes from FTSE100 to high growth SME.
He was previously marketing director at Sage and has worked with brands including Baxi, Avery Dennison, Canon and Caspian.
We discuss:
Scaling technology businesses Growing Sage's customer base Brand vs demand generation Marketing attribution and ROI Choosing agencies and working with agencies Helping young people build their careersEnjoy the episode.