#179 Industrial Decarb, ROI-Oriented Sales, GHG Accounting, Marketplaces x Recommender Systems, & More w/ Saleh ElHattab (Gravity)

There are a few key things Climate Entrepreneurs should know. This guest brought up a bunch of them. 

It is incredible to see how successful they are in a crowded space. Today, he shared with us many of the things that helped them succeed. 

How to align all stakeholders in the sales process Building a product so simple the user can be up-skilled without specialized training Building a culture of pragmatismSpeaking Return-on-Investment

Enjoy today's episode, and let us know your favorite moment in the comments (anywhere).

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Topics:
**2:27 Intro and Background
**3:05 The Problem They Solve
**5:39 Global Emissions from Industry
**11:44 Ideation and Idea Validation
**13:37 Company Status and Growth
**14:56 Challenges and Milestones
**16:38 How / When to Pivot
**18:16 Standing out in a Crowd
**22:53 Market Positioning and Challenges
**25:38 Pragmatism-First Culture
**30:38 Principles and Habits for Success
**32:38 Future Plans and Opportunities
**37:00 Climate Startup Ideas
**37:48 Closing Remarks and Call to Action
**38:41 Takeaways

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Links:
**Saleh ElHattab | Gravity
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**@Silas & @Somil_Agg on X 

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