Chinatown 2.0: (Mandarin) Cross-border PR Entrepreneur Jingzhu Yang

Chinatown 2.0

English - July 31, 2020 22:38 - 1 hour - 133 MB
Documentary Society & Culture Personal Journals academia business personal america american bicultural china chinese crossborder crossculture Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Chinatown 2.0: Quant Trader Robbie Yan

Next Episode: Ep. 3: Software Architect Nuo Yan on avoiding shortcuts in life and the appeals of living in Japan

Jingzhu Yang started her PR company AmeriChina to bring Chinese companies to high-end and exclusive American events, such as Victoria's Secret Fashion Show and charity dinners with ex US presidents. In the peak year of her business, the company made revenues of 10M RMB (1.5M USD).

Jingzhu covered these topics:

* Why she started AmeriChina

* AmeriChina business case: VidCon LA

* More business cases, including charity dinners with ex-US presidents

* How US-China relation affects business

* What uniquely contributed to her success

* How she tried to matchmake west-coast boys with east-coast girls

* Chinese women's advantage over Chinese men as entrepreneurs

* Family influence on entrepreneurship

* Her observation of lives of kids from wealthy/elitist Chinese families in the US

* Getting used to China's natural environment

* Finding love with non-Chinese men