China Tech Talk artwork

09: Astroturfing, tipping, and how to become a live stream celebrity in China with Lauren Hallanan

China Tech Talk

English - June 16, 2017 11:27 - 1 hour - 63.1 MB - ★★★★★ - 43 ratings
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Previous Episode: Episode 08: How Chinese internet celebrities are taking over e-commerce with Dannie Li
Next Episode: 10: Influencers in China and the future of brands with Elijah Whaley

John and Matthew talk with Lauren Hallanan, an internet celebrity in China about:

Differences in live streaming platforms Gifting as a business model How to make a live stream interesting Agency practices (hint: it’s not always ethical) Transition from streamer to KOL  

Links

Lauren Hallanan: China Live Emma Lee: Momo sees record revenue growth thanks to live streaming Charles Custer: Fei Cheng Wu Rao: China's Hottest Dating Show Tracey Xiang: Report: China's live streaming market grew 180% in 2016 How to leave an iTunes review Hosts John Artman, @knowsnothing, TechNode Matthew Brennan, @MattyBGoooner, ChinaChannel     Podcast information iTunes RSS feed Music: "Theme from Penguins on Parade" by Lee Rosevere, Music for Podcasts 3   China Tech Talk is a TechNode x ChinaChannel co-production

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