On what it takes to build global brands with Sarah and Emily Hamilton of Supernova

WHAT YOU’LL LEARN IN THIS EPISODEThe challenges of working with investors and bringing external influence into the businessHow to understand when or why to take money from investorsWhy you need to outline what investors could offer you and make sure you put this in writingRemembering that investors are there to invest in you and not to feel inferior to thatHow you can use naivete as a superpower in order to launch a businessWhy retailers are a great distribution channel for a DTC beauty brand, especially for credibilityWhat the founder’s role is in building a brandThe science behind building a brand (spoiler alert: it all stems from the quality of the product)Why founders need to trust the process and enjoy yourselfWhy there’s no shortcut in building a brand, you gotta do the hard work

 

LINKS AND RESOURCESBook: Shoe Dog by Phil KnightBook: Boy Swallows Universe by Trent DaltonBook: The Making of a Manager by Julie ZhuoInspiring women in beautyEmily Weiss of GlossierVicky Tsai of Tatcha

 

SAY HI AND CONNECT WITH SUPERNOVA AND THEIR BRANDS!SupernovaBody BossCoco & EveSand & SkySkinny Mint

 

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