Tips to Prevent Recurring Billing Chargebacks

What does the latest must-see streaming video service have in common with the subscription box companies that ship grooming supplies and cocktail ingredients on a monthly basis? They’re both relying on recurring billing to get paid for the goods they’re providing. Popular with merchants and consumers alike, subscription services are a fast-growing trend in ecommerce.

There’s just one drawback—they tend to attract a lot of friendly fraud chargebacks. When subscriptions are a major contributor to your revenue stream, this can quickly become a critical issue. What can merchants do to keep their recurring billing transactions safe from chargebacks?

Even if your entire business model isn’t built around subscription services, there can be good reasons to offer them. They can provide a regular and predictable source of revenue and give you a greater ROI on your customer acquisition efforts. Consumers like them too, for reasons such as convenience of payment and the anticipation of monthly subscription deliveries.

Full Text:
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©Chargeback Gurus 2020
Production: Courtney Freeman 
Narration: Sarah Rife