Creating a Good Merchant Descriptor

Chargeback Gurus' Audio Blog

English - May 31, 2021 20:00 - 6 minutes - 4.2 MB
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As an ever-greater share of consumer purchasing shifts to the world of eCommerce, people are using their credit and debit cards more than ever before. It’s easy for them to lose track of how many card purchases they’ve made, where they made them, and what they were for.

Billing statements provide an opportunity for cardholders to review their transactions, and when they see one that they don’t recall making, that may be a sign of fraud—or it may just be that the merchant description attached to the card is vague or confusing. How can merchants create recognizable billing descriptors that won’t get mistakenly reported as fraud?

Full Text:
https://www.chargebackgurus.com/blog/merchant-descriptor