What Does It Take To Be An Influencer? Influencer Relations Manager SeriouslyClara Has Some Hot Takes!

The word "influencer" has attracted many negative perception from the public because some influencers unfortunately, were not using their reach and influences for good. When we say influencer, we typically think of Instagram influencers, but what about influencers in the gaming industry? Do they exist? If so, should we claim the title? And how to be one? SeriouslyClara, a Twitch Partner/ influencer relations manager shared her opinion on this topic.