KeyBank Invested in Digital Banking

CBIA BizCast host Ali Warshavsky speaks with Jim Barger, market president of KeyBank, ahead of CBIA's April 21 Connecticut Economic Update, where he will make opening remarks.

Barger said KeyBank has invested in several fintech companies to enhance the digital channels they have.

Since the beginning of COVID-19, Barger said customers have become more reliant on digital banking and the bank is learning how to balance those services with the ones offered in brick and mortar branches.

“What we see is more and more of the interactions are done digitally, but when our costumes have complex needs, like they need a mortgage, or how do they fund tuition, or how do they plan for retirement, that is a situation when our bricks and mortar networks still come into play,” said Barger. CBIA’s Connecticut Economic Update takes place Thursday, April 21 at the Trumbull Marriott in Shelton.

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