Communication is one of the most essential human skills, but rarely are we taught how to do it effectively. This week, I welcome Dr. Howard Rankin on the show. He is the author of the book Power Talk: The Art of Effective Communication. He’s written numerous books and has an extensive psychology and neuroscience background. His...

Communication is one of the most essential human skills, but rarely are we taught how to do it effectively.

This week, I welcome Dr. Howard Rankin on the show. He is the author of the book Power Talk: The Art of Effective Communication. He’s written numerous books and has an extensive psychology and neuroscience background.

His book Power Talk covers the key factors that influence communication style and also exposes many communication myths. 

Dr. Rankin shows how to craft influential messages, and we’ll be discussing some of the key takeaways of effective, influential communication on this episode today. 

One of the biggest lessons we’ll cover is this: communication is often egocentric and thus frequently self-defeating.