The power of a caption

Carve - Decode

English - February 17, 2020 15:00 - 17 minutes - 12.2 MB
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Previous Episode: The rise and challenges of influencer marketing

Next Episode: Stories on social

Episode 7 of Decode is all about copywriting for social - The power of a caption.

Expert copywriter Bert and Account Manager Vicki speak to host Jon about what a difference words make when creating a social post - from blogs, to video scripts, to social dark ads.

Should we be thinking of a caption as the primary part of a post? As important as the content itself?