Tom Patterson

Capital Success Podcast

English - April 28, 2019 13:00 - 23 minutes - 11.4 MB - ★★★★★ - 14 ratings
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Previous Episode: John Adair

Next Episode: Tres Hermanas

Tom Patterson, founder of IAB_MFG, joins the show to talk about the message behind his fitness apparel brand (7:30), why his success marketing IAB lead to his own marketing company (9:00), why collaborating with micro influencers are better than influencers with huge followings (12:30), and why Sacramento is good for business (15:00).

Tom's suggested reading:

Breaking The Habit of Being Yourself The Road Less Stupid This is Marketing