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Paul Clemons has seen every side of the cannabis industry. After a brutal car accident at age 13, Paul turned to cannabis as a pain relieving source once he realized he was allergic to traditional pain killers. Now he's been working in the cannabis field for 10 years. Paul explains how cannabis has changed from a business and consumer perspective, how difficult it is to start a cannabis business in California, and why the Baby Boomer generation is the leading customer.