Josh Cliffords⁠ is the founder and CEO of ⁠FreeWater⁠, the world’s first free beverage company.




Josh has founded numerous companies, but in 2018, he decided to tackle the world’s water crisis and hasn’t looked back. Josh’s ‘negatively-priced’ business model leverages advertising to make goods and services pay for themselves, and while he is currently focused on growing FreeWater, he has plans to continue expanding this business model into new industries.




He shares his journey of creating Free Water, a company that aims to solve the global water crisis and provide negatively priced products. He discusses his eye-opening experiences while traveling the world, the inspiration he draws from others who have achieved the impossible, and the importance of breaking personal insecurities and glass ceilings.




Josh emphasizes the need for passion and dedication in entrepreneurship and offers advice for aspiring entrepreneurs. He also highlights the future of Free Water and its potential to disrupt the industry. Overall, his story is a testament to the power of innovation and the impact individuals can make in solving global challenges.




TIMESTAMPS:


00:00 Introduction and Mission
03:01 Starting the Journey
04:12 Eye-Opening Experiences
05:18 Creating Innovative Solutions
06:01 Helping Refugees and Meeting His Wife
06:39 Global Famine and Water Crisis
08:05 The Concept of Negatively Priced Products
10:36 Personal Journey and Overcoming Fears
12:26 Advice for Entrepreneurs
14:26 Inspiration and Role Models
19:17 The Future of Free Water
22:09 Changing the Industry
22:45 Personal Insecurities and Growth
23:23 Facing Fears and Personal Development
24:26 Transitioning from Personal Training to Army
25:04 Traveling and Finding Purpose
26:23 Military Injuries and Challenges
27:57 Struggles After Military Service
28:15 Finding Inspiration and Breaking Glass Ceilings
29:09 Taking a Step Back and Breaking Barriers
29:53 Overcoming Challenges and Pursuing Dreams
30:50 The Importance of Guilt and Drive
31:33 The Impact of Free Water and Future Plans
38:19 Solving the Global Water Crisis
41:02 The Future of the Industry and Competition
46:36 Breaking Glass Ceilings and Making a Difference
49:15 The Importance of Support and Collaboration
50:11 Closing Remarks and Call to Action


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The Download (Keys & Codes) - Newsletter featuring previous episodes of Iconic Conversations and musings of my mind: ⁠https://tanakatava.substack.com/⁠


Book a FREE consulting call to discuss your creative strategy or business idea: ⁠https://calendly.com/tanakatava/tava-consulting-20-minute-meeting⁠


Listen to this podcast (but in audio form): ⁠https://open.spotify.com/show/3K3S9bnPVHS5bq7BqTNb6R⁠




GUEST:


💼 LinkedIn: ⁠https://www.linkedin.com/in/josh-cliffords-3155247a/⁠


💻 Website: ⁠https://www.freewater.io/⁠


📸 Instagram: ⁠https://www.instagram.com/freewater.io/⁠


HOST: Tanaka Tava


💻 Website: ⁠https://www.tanakatava.com/⁠


🎙 Podcast: ⁠https://anchor.fm/tavamultimediagroup⁠


🎥 YouTube: ⁠https://www.youtube.com/@iconicconver⁠...


🐣 Twitter: ⁠https://twitter.com/tanakatava/⁠


📸 Instagram: ⁠https://instagram.com/tanakatava⁠


🕺 TikTok: ⁠https://www.tiktok.com/@heytanakatava⁠


💻 Website: ⁠https://www.freewater.io/

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