The Business of Barbie | 5

Business Wars

English - February 22, 2024 08:01 - 33 minutes - 30.9 MB - ★★★★★ - 12.2K ratings
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We’ve got the keys to Barbie's dream house and we’re unlocking her legacy, staying power and what’s ahead. We're joined by Time reporter and Mattel expert Eliana Dockterman and entertainment and culture journalist Matthew Jacobs to talk about Barbie's ups and downs and the key business decisions that revived the flailing brand. Plus, what's behind the movie's Oscars nominations... and snubs.

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