Business Battles - Monster vs Beats by Dre | 1
Business Wars
English - August 07, 2019 09:00 - 26 minutes - 24.4 MB - ★★★★★ - 12.2K ratingsManagement Business History david brown Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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With all the hype around portable and smart speakers, it’s easy to forget that they didn’t always exist. In fact, it took one fateful meeting with Monster Cables and Interscope Records to really kick the industry off. In this one-episode Business Battle, we explore the time when headphones became fashion, what it takes to get people to shell out $350 for a pair, and what happens when a million dollar mistake becomes a billion dollar mistake.
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