Alex Castro is CEO and co-founder of M Corp, founder of ReM Score, and author of the book Measure, Execute, Win. He’s helped hundreds of clients (from small businesses to S&P 500 giants), navigate digital transformation without spending a ton of money and time on failed projects.

Pressure is high for digital transformation initiatives to deliver value. Pre-COVID plans won’t work anymore, and innovation leaders need to pivot quickly to address obstacles presented by the “new normal.".