Why Change Is Good In The Digital Industry with Brian Dollenmayer

Business Of Social

English - July 10, 2018 22:51 - 35 minutes - 66.2 MB
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Previous Episode: Why TV Networks Must Adapt To Stay Relevant with Emma May

Next Episode: How To Build An Effective Content Strategy For Your Brand with Curt Doty

Brian Dollenmayer is the Chief Marketing Officer at WGN America and spent another 4 years as their EVP of Marketing and Promotion. Before WGN, he was at FOX for 19 years as a creative marketer. When it comes to working in the entertainment industry, Brian’s been there and done that. He specializes in launching branded series with an emphasis on the creative & strategy side.

On this episode, we talked with Brian about how change in the digital industry is actually a good thing and what you can do to capitalize on it.

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An STN Digital Production