Business Of Social artwork

Understanding The Fundamentals of Marketing with Ryan Wallman

Business Of Social

English - February 25, 2020 18:54 - 44 minutes - 82.3 MB
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Previous Episode: Billion Dollar Content Budgets and The Future of Streaming Wars
Next Episode: Corona Virus: Now What?

Ryan Wallman, Creative Director and Head of Copy, at Wellmark joined us for this episode to drop some knowledge on the overall marketing landscape. You may know Ryan better as @Dr_Draper on Twitter where he breaks down the "insanity that pervades the marketing industry." Ryan has a great sense of humor and an even better understanding of the fundamentals of marketing. Give this episode a listen and you'll be sure to learn something new! 

Topics covered: the fundamentals of marketing, shiny object syndrome and what to start/stop doing in your strategy sessions. He also shares some stories and theories from his new book, Delusions of Brandeur. 

FOLLOW THE GUEST, Ryan Wallman
LinkedIn: https://www.linkedin.com/in/ryanwallman/
Twitter: @Dr_Draper


FOLLOW THE HOST, David Brickley:
Twitter: https://twitter.com/DavidjBrickley
Instagram: https://www.instagram.com/davidjbrick...
YouTube: https://www.youtube.com/channel/UC6yZbmTvJfjY8h79Wpm49Zw
LinkedIn: https://www.linkedin.com/in/brickley/

An STN Digital Production:
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