E200 - Joe Brennan Jr. from Prime Sports
Business of Betting with Jason Trost
English - February 02, 2024 14:00 - 43 minutes - 40 MB - ★★★★★ - 48 ratingsSports Business investing betting business gambling sports sports betting Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
On this episode of the Business of Betting Podcast, Jason is joined by Joe Brennan Jr. from Prime Sports.
Hear them discuss:
02:51 - using restaurant metaphors to explain Prime Sports' position in the market
10:52 - the parallels between the Costco shopping experience and sports betting
14:40 - why cricket is an underappreciated sport for betting
22:04 - the shift in how audiences are consuming live sports, and why that doesn't bode well for microbetting
24:37 - operating Prime Sports as "a reduced juice shop"
27:57 - where the red line is before the low-margin model is no longer viable in the US market
30:46 - why they think the current market leaders in US sports betting will change in the next 10 years
34:25 - what Joe would have done differently for Smarkets' US entry strategy
40:22 - what Joe wants to be when he grows up
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This episode is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry.
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