This week, Gavin talks to "profit hacker" Lisa Dickson, about the practical ways in which we can hack profits and make sure they are prioritised as a business need for 2021, thereby allowing us the room for growth, and to deliver some much needed incentives to ourselves and our returning workforces.

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 KEY TAKEAWAYS

Clarity of numbers is everything in ensuring that profit hacking can be a success. This begins with mapping out, in its entirety, your financial blueprint.It's crucial to remember why we set up our business in the first place. We must make sure it's providing the lifestyle and rewards that we initially visualised, or we may fall into the trap of simply treating it as any other job.Around 90% of businesses have enough cash to survive a single month in the event of disruption. Small business owners are usually the last to get paid, if they get paid at all.We need to look for ways in which we can make incremental financial savings. On the surface, these tiny savings do not feel like much, but over time, the cumulative effect can be huge.

BEST MOMENTS

'Their business has doubled in the last eight months. What they do is focus on the profit'

'It's all about the profit'

'If you don't focus on working on it and not in it, then you are just doing a job'

'It's something that becomes more than a cash management system. It then becomes the culture in your business'

VALUABLE RESOURCES

The Business Mastermind Podcast 

Get your copy of Survive And Thrive NOW at https://www.surviveandthrive.cc

Keep Your Boat Afloat - https://www.survivetothrive.biz/keep-afloat

[email protected]  

Lisa Dickson LInkedIn - https://www.linkedin.com/in/1lisadickson/?originalSubdomain=uk

Caseron Cloud Accounting - https://caseron.co.uk/author/lisa/

Profit Hackers - https://online.caseron.co.uk/bundles/profithackers

ABOUT THE HOST

Gavin Preston

Gavin is an inspirational Speaker, Business Strategist, Business Growth Mentor, Trainer and

high-performance Coach.  He works with Business Owners and Entrepreneurs and has a strong track record in creating creative strategies to accelerate the growth of their business. He has helped hundreds of SME business owners and leaders improve their performance and that of their business and a comparable number of executives and employees in blue-chip corporates over the last 20 years.

Gavin's energetic, insightful and yet down to earth and practical talks, workshops and coaching is in demand with high growth business between £250,000 and £30 million revenue and with multi-national organisations at all levels from Board to frontline

Managers. He is an expert in Business Growth Strategies, Peak Performance

Mindset, Persuasion & Engagement, Marketing, Productivity, Leadership

Development, Team Development & Motivation, Leading Change, Stakeholder

Management, Personal Effectiveness and Behavioural Change.

CONTACT METHOD

Gavin Preston Website

Gavin Preston LinkedIn

Gavin Preston YouTube

Gavin Preston Facebook

Gavin Preston Twitter


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