Episode 001 - Fanisko

Fanisko is a fan engagement and analytics company that helps an assortment of clubs and brands with digital transformation projects that focus in on driving fan experiences. They design data-driven campaigns, interactive experiences such as games and mixed reality tools as well as helping with sponsor activations.

In this episode we talked about this and more:

- Fanisko's tech stack

- The casual vs the digitally-savvy fan; so how does the digitally-savvy person get ushered into being a fanatical fan?

- As fans of teams can be fragmented and siloed, I queried how Fanisko helps clubs and clients understand their fans on a deeper level.

- The working relationship, and dynamics, between co-founders.

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I want to give a big shout out to Venugopal Rajagopalan, from Fanisko, for helping me organise the interview and bringing us all together.

Check Fanisko out at fanisko.com, drop them a line and follow their socials.

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Podcast produced by Carmen Yee.