Built to Sell Radio
460 episodes - English - Latest episode: 8 days ago - ★★★★★ - 170 ratingsBuilt to Sell Radio is a weekly podcast for business owners interested in selling a business. Each week, we ask an entrepreneur who has recently sold a business why they decided to sell their business, what they did right and what mistakes they made through the process of exiting their business. Built to Sell Radio is the ultimate insider's guide to approaching the most important financial transaction of your life.
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Episodes
Ep 437 Escaping the Service Business Trap with John Rood
April 12, 2024 05:00 - 52 minutes - 48.2 MBThis week we’re featuring an interview with John Rood, who built Next Step, a test prep business that helped students prepare for the medical school admissions test (MCAT). John Rood built Next Step to almost $10 million in revenue, with EBITDA margins ranging from 20–40% before selling to New Harbour Group, a private equity business doing a roll-up of test prep companies. Although it was a financial windfall for John, his exit left him feeling empty inside. John drifted and ended up...
Ep 436 Turning Down a Quarter Billion Dollar Offer From State Farm with Payam Zamani
April 05, 2024 05:00 - 52 minutes - 48.3 MBThis week we’re bringing you an extraordinary story of resilience and determination as we delve into the lives of Payam and Frank Zamani. Starting their American dream with a mere $75, the brothers embarked on a venture that led to the founding of Autoweb, a groundbreaking lead generation service in the auto industry. Autoweb’s journey to success reached its zenith with an IPO that valued the company at an astonishing $1.2 billion, with shares peaking at $50. However, the narrative ...
Ep 435 From Freelance Consult to 8-Figure Exit in Seven Years With Ned Macpherson
March 29, 2024 05:00 - 50 minutes - 46.6 MBNed MacPherson started helping clients optimize their websites back in 2016. Demand for Ned’s time quickly outpaced supply, so he started building a team. Within seven years, Ned had 70 employees, more than $2 million a year in EBITDA, and multiple acquisition offers.
Ep 434 Sticky: How Jordan Van Schyndel Grew His Service Business to More Than 30 Employees Without Having Anyone Quit Before He Sold It
March 22, 2024 05:00 - 52 minutes - 48.3 MBJordan van Schyndel grew his service business to more than 30 employees without having anyone quit. He credits his unique culture for the loyalty of his team. Ultimately it was that team that caught the attention of Spiria, which offered to acquire van Schyndel’s business.
Ep 433 The Million Dollar Call with Alexx Leyva
March 15, 2024 05:07 - 58 minutes - 53.6 MBIn 2015, 25-year-old Alexx Leyva was traveling around Thailand when a shocking phone call brought him back to the United States to take over his father’s $3 million business. Over the next five years, Alexx and his brothers tripled the company and ended up selling it for more than $20 million.
Ep 432 The Acquisition Entrepreneur with Steve Divitkos
March 08, 2024 06:00 - 1 hour - 59.3 MBIn recent years, "entrepreneurship through acquisition" courses at Ivy League MBA programs have surged in popularity, outshining traditional classes in marketing or corporate finance. This trend reflects a shift in aspirations among students, many of whom now prioritize acquiring a business over roles in consulting or banking. As a business owner, you're likely to encounter increased interest from these eager MBA graduates keen on acquiring your company with the backing of people who s...
Ep 431 Dealmaker: Carl Allen on How to Sell Your Business to an Individual Investor
March 01, 2024 06:00 - 1 hour - 56.5 MBWhen it comes to your endgame, what’s your highest priority? Do you want to maximize your personal wealth and walk away? Or do you want to de-risk but keep some chips on the table? Or is your highest priority protecting your culture, your employees, and the legacy you have built? If your goal is to protect your culture, then selling to an individual investor may be worth considering. In this episode of Built to Sell Radio, you’ll hear from Carl Allen, a former guest and HP executive...
Ep 430 Building a Life After a 9-Figure Exit with Anastasia Koroleva
February 23, 2024 06:00 - 53 minutes - 49 MBAnastasia Koroleva is an experienced entrepreneur and former technology company CEO. After her first nine-figure exit, she went on to start three more businesses. Today she is the host of the podcast, Exit Paradox, where she talks to some of the most remarkable founders in the world about the lessons they learned about life after selling a business. This episode will help you design your ideal life post-exit.
Ep 429 10 Times Revenue for a 9 Employee Company with Michael Lieberman
February 16, 2024 06:00 - 54 minutes - 50.1 MBMichael Lieberman built Datastay, a software company that helped brake manufacturers and distributors catalog their models. The application proved sticky with parts manufacturers, which is why Autodesk made an acquisition offer for Datastay of more than ten times its revenue despite Datastay having just nine employees at the time of the acquisition.
Ep 428 Adam Coffey on the Private Equity Playbook
February 09, 2024 06:00 - 1 hour - 68.4 MBAdam Coffey spent 21 years as a CEO of three national service companies backed by nine private equity sponsors. During that time, he completed 58 acquisitions and generated more than one billion dollars of value at exit. Adam’s book, The Private Equity Playbook, is a bestseller, and on this episode of Built to Sell Radio’s “Inside the Mind of an Acquirer” series, Adam teaches a masterclass on how private equity works.
Ep 427 Inside the Mind of a Service Business Acquirer with Jason Swenk
February 02, 2024 06:00 - 52 minutes - 47.6 MBJason Swenk sold his marketing agency in 2011. Since then, he’s transitioned to the role of an acquirer, purchasing nine agencies. With experience on both sides of the negotiating table, Jason reveals his unique perspective on how to sell your service business.
Ep 426 Inside the Mind of an Acquirer with Valsoft's Joe Khoubbieh
January 26, 2024 06:00 - 59 minutes - 54 MBJoe Khoubbieh is the Chief Investment Officer at Valsoft, one of the most prolific acquirers of software companies in the last few years. In 2023 alone, Valsoft completed 25 acquisitions in 10 countries. In total, Valsoft has acquired 95 companies and paid the founder 100% of their proceeds in cash in all 95 deals. In this week's episode of Built to Sell Radio, we get inside Joe's head and find out how he thinks about evaluating companies to buy, structuring a role for the founder pos...
Ep 425 The Downside of Selling to Private Equity With Mark Zweig, 3 Time Inc 5000 Honouree
January 19, 2024 06:00 - 56 minutes - 52.1 MBIn this episode featuring Mark Zweig, we explore the aftermath of selling his company, The Zweig Group, to a private equity group. Zweig Group, known for serving the architecture industry with magazines, reports, and trade shows, achieved remarkable growth, landing three times on the Inc. 5000 list. At its peak, the company reached $19 million in revenue. However, Mark's sale to a private equity group unfolded as a cautionary tale, showcasing the potential pitfalls when partnering with the w...
Ep 424 Basem Hanna on Getting $25 Million for TerrAscend
January 12, 2024 06:00 - 59 minutes - 54.9 MBArtificial Intelligence (AI) is all the rage these days, but do you remember the cannabis craze? Basem Hanna sure does. He rode that wave to perfection, leaving his cannabis startup with a cool $25 million and shares that could be worth double that one day. This week’s episode of Built to Sell Radio is a no-holds-barred chat (yep, expect some strong language) about making it big in the green rush.
Ep 423 How Aaron Leibtag Got $15 Million for a 15-Employee Company
January 05, 2024 06:00 - 1 hour - 61.1 MBAaron Leibtag cofounded Pentavere Research Group, a digital health company that identifies patients not receiving the medications or interventions they should be receiving because critical data is buried in a patient’s electronic health record. Despite having just 15 employees, they attracted an acquisition offer that valued Pentavere at $15 million
Ep 422 2023 End of the Year Special: Top 10 Strategies for Building the Value of Your Company and Punching Above Your Weight in a Negotiation to Sell
December 29, 2023 12:30 - 44 minutes - 40.6 MBThis week on Built to Sell Radio, we highlight the top strategies from the 10 most popular shows of 2023. In this episode, you’ll learn how to: · Grow your email list. · Compete with industry giants. · Replace yourself inside your business. · Implement a three part strategy for hiring high-potential employees. · Get your customers to fund your growth. · Use silence to help you get the upper hand when negotiating the sale of your bus...
Ep 421 How to Create Recurring Revenue with Robbie Kellman Baxter
December 22, 2023 06:00 - 57 minutes - 52.6 MBIf you've ever wanted to create recurring revenue inside your business you'll want to listen to today's episode of Built to Sell Radio. The show is the third in our three-part expert series and features a conversation between John Warrillow, the author of The Automatic Customer: Creating a Subscription Business in any Industry, and Robbie Kellman Baxter, the author of The Membership Economy and The Forever Transaction -- two of the world's leading experts on subscription models in one episode.
Ep 420 Hasard Lee on Thinking Clearly Under the Stress of Selling Your Business
December 15, 2023 06:00 - 46 minutes - 43.4 MBNegotiating the sale of a business sale is intense and emotional for founders. Clear thinking is vital. In our second expert series installment, we feature Hasard Lee, a renowned clear-thinking expert. Lee, a U.S. Air Force fighter pilot, authored the international bestseller, The Art of Clear Thinking. This Wall Street Journal bestseller, #2 in U.S. business books, has been translated into multiple languages. As a flight commander in Afghanistan, Lee led over eighty combat missions, pil...
Ep 419 CHRIS VOSS on Negotiating the Sale of Your Business
December 08, 2023 06:00 - 51 minutes - 47.5 MBThis week we have a special treat: an interview about negotiating the sale of your business with Chris Voss, the bestselling author of Never Split the Difference. Chris used his many years of experience in international crises and high-stakes negotiations to develop a unique approach to negotiation and this week, he talks about how his approach applies to selling a business. Prior to starting his training firm, The Black Swan Group, Chris was the lead international kidnapping negotiator...
Ep 418 Selling a Service Business, Avoiding an Earn Out, Outperforming Industry Average Multiples, Rebutting a Lowball Offer and Going From Start up to Exit for a High Single Digit Multiple of EBITDA in Just 18 Months
December 01, 2023 06:00 - 1 hour - 74.5 MBKiran Merchant spent decades as a consultant to the aviation industry, so when a boss refused to grant him an $8,000 raise, he decided to leave his employer to start his own aviation consulting firm. Eighteen months later, he sold Merchant Aviation to Aeroport de Paris, one of the largest aviation companies in the world for a high single digit multiple of EBITDA.
Ep 417 Greg Romanzo on Hiring, Training, and Retaining Sales People in a Commoditized Business
November 24, 2023 06:00 - 1 hour - 61 MBGreg Romanzo and his partners spent 17 years growing a freight forwarding business. As the company expanded to 200 employees, the partners faced a realization: their decisions now impacted 200 families. This responsibility became overwhelming, and they decided to sell.
Ep 416 Chip Conley on Selling the World’s Second Largest Boutique Hotel Chain, Coming Back From the Dead, Mentoring Airbnb Co-founder Brian Chesky and How to Find a New Purpose After You Sell
November 17, 2023 06:00 - 55 minutes - 51 MBChip Conley built the world's second largest boutique hotel chain to 3500 employees, but after a near death experience, Chip realized he wanted out. Chip went on to become Airbnb’s Head of Global Hospitality and Strategy, where he mentored co-founder Brian Chesky. Conley went on to create MEA -- the Modern Elder Academy -- the world's first ‘midlife wisdom school'.
Ep 415 Jason Cohen on Starting Two Unicorns Worth More Than $1 Billion; Deciding When to Sell, the Freedom Line, Box Games and Whether It’s Better to Be Rich or King
November 10, 2023 06:00 - 1 hour - 74.9 MBJason Cohen is the founder of both SmartBear and WP Engine, both companies that have achieved a valuation of more than $1 billion, making them “unicorns” in the parlance of Silicon Valley. This is our first installment in a series we’re referring to as Legends of the Deal, which will chronicle the life lessons of extraordinary achievers in the world of value building.
Ep 414 Lessons From 3 Failed Attempts to Sell Greenpath and How a 7 X EBITDA Deal Finally Got Done
November 03, 2023 05:00 - 37 minutes - 34.3 MBJosh Anhalt started GreenPath Energy in 2007 to help oil and gas companies detect methane leaks in their pipes. Over the years, Josh tried and failed to sell his company three times only to have each deal thwarted for a different reason. By 2023 GreenPath was generating more than $8 million in revenue when they finally agreed to be acquired by a competitor for around 7 times EBITDA, 90% of which was paid in cash with the balance paid in stock of the acquirer.
Ep 413 Turning Bad Dog Breath into a $2M + Business: Chad Maghielse's Guide to Amazon, Reviews, and Selling Your Company
October 27, 2023 05:00 - 55 minutes - 50.9 MBChad Maghielse treats his two French bulldogs like family. When their breath turned foul, he invented a dog breath spray. Within three years, he was making over $2 million in online pet product sales at a 35% profit margin. Then he sold his business.
Ep 412 How Jay B. Sauceda Built a $14 million Business and Sold it to Cart.com
October 20, 2023 05:00 - 1 hour - 76 MBJay B Sauceda built a logistics company that helped brands like Howler Brothers ship online orders. At their peak, Sauceda's company had a 150,000 square foot warehouse, 150 employees and was on track to hit $14 million in annual sales when a fateful meeting at an industry conference led Cart.com to make an acquisition offer Sauceda couldn't refuse.
Ep 411 Inside the Mind of an Acquirer with Bakari Akil
October 13, 2023 05:00 - 1 hour - 61.2 MBThis week, we continue our series called Inside the Mind of an Acquirer. We started this special series of interviews with acquirers because we want you to understand the perspective of the person across from you in a negotiation to buy your business. This week, we sat down with Bakari Akil, who has acquired two $30 million businesses and now teaches Cornell MBA candidates about entrepreneurship through acquisition.
Ep 410 Fifty Percent Sooner, for 25% Less: How Mark Ferrier Grew his Marketing Agency to $2M EBITDA and Scored an 8-Figure Exit
October 06, 2023 05:00 - 1 hour - 60.1 MBMark Ferrier founded the marketing agency TRAFFIKGROUP and grew it to over $2M in EBITDA before agreeing to be acquired by the private equity group Onex in an eight-figure exit. Mark decided to sell when a friend revealed that most founders end up wishing they had sold 50% sooner for 25% less.
Ep 409 Minority vs. Majority Partners with Mark Ferrier
September 29, 2023 05:00 - 50 minutes - 46.3 MBMark Ferrier built the marketing agency TRAFFIKGROUP to more than $2 million of EBITDA before it was acquired by the private equity group Onex in an eight-figure exit. In this first of a two-part interview, Mark shares the story of how he got started in the marketing agency world and how a rift with his former partners left him on the wrong end of a $2 million lawsuit.
Ep 408 Why Thomson Reuters Paid $124 Million for a $9 Million Business with Jon Coss, Founder of Pondera Solutions
September 22, 2023 05:00 - 1 hour - 78.5 MBWhen Jon Cross founded Pondera Solutions in 2011, his goal was to reduce fraud in U.S. government programs like Medicaid and Unemployment Insurance. By 2020, Cross and his partners had built Pondera to more than $9 million in annual recurring revenue when they received an offer from Thomson Reuters for a reported $124 million.
Ep 407 Bootstrapping His Way to $23 Million Exit with Lloyed Lobo
September 15, 2023 05:00 - 1 hour - 70 MBIn 2017 Lloyed Lobo and his partner, Alex Popa, founded Boast, a software application designed to simplify the process of applying for research and development tax credits. The bootstrapped company struck a chord with customers that found the process of applying for R&D tax credits cumbersome. By 2020 Lobo and Popa had built Boast to more than $5 million in revenue when they agreed to a $23 million majority recapitalization from Radian Capital.
Ep 406 Exit, Rest, Restart: Rob Walling on Navigating the Entrepreneurial Lifecycle
September 08, 2023 05:00 - 48 minutes - 44.6 MBAt the age of 41, Rob Walling sold Drip, an email marketing software for enough money that he "would never have to work again". His only problem? Figuring out what to do next. In this special edition of Built to Sell Radio, we explore how to re-define your purpose and find happiness and fulfillment after you exit your business
Ep 405 Betting It All to Build a $100 Million Outdoor Luxury Empire with Sarah Dusek
September 01, 2023 12:31 - 1 hour - 65.3 MBSarah Dusek and her husband started Under Canvass, which offered large-scale tented hotels (think “glamping”) outside national parks around the U.S. The business got off to a successful start, and within five years, Dusek had four locations, which were collectively generating $3 million in EBITDA. Rather than sit still, Dusek decided she wanted to grow much larger and raised $16 million of capital made up of a combination of equity and mezzanine debt at a rate of 13%, which Dusek personall...
Ep 404 How Michia Rohrssen Sold Prodigy For 65x Revenue
August 25, 2023 05:00 - 1 hour - 77.9 MBIn 2015, Michia Rohrssen co-founded a SaaS business called Prodigy to help car dealerships sell online. He grew the company to $3.3M in annual revenue when he faced a difficult decision. Rohrssen thought he could sell Prodigy for around 4-6 times revenue, but after paying off his investors, there wouldn’t be much left over for the founders. That’s when he decided to make a risky pivot to his business model. The change meant a short-term drop in Prodigy’s revenue, while also making it m...
Ep 403 Should You Hire a COO? with Casey Cavell
August 18, 2023 05:08 - 1 hour - 55 MBCasey Cavell has plenty of party stories: he dropped out of college to become a professional poker player, tried his hand (successfully) at buying self-storage facilities and apartment complexes, and eventually found his way to the business of baseball. More specifically, a franchised baseball academy for 5-10 year olds that he grew to five locations. Cavell essentially managed two exits from his D-BAT Academy franchises, first selling 66% of the business at a value of $1.5 million and...
Ep 402 Fetching an 8-Figure Exit with Amman Ahmed
August 11, 2023 05:00 - 1 hour - 61.4 MBIn 2017, Amman Ahmed founded MusicForPets, which launched the YouTube channels "RelaxMyDog" and "RelaxMyCat." Th ese channels aim to alleviate pets' anxiety, whether due to stress or their owners' absence. Under Ahmed's leadership, the channels amassed over 2 million subscribers and generated a 7-figure profit, largely because of effective SEO. As the business saw a surge in paid monthly website subscribers, it garnered the interest of California-based hip-hop label, Create Music Group...
Ep 401 Capitalizing on the Shift From Bricks to Clicks with Chad Rubin
August 04, 2023 05:00 - 1 hour - 63.3 MBIn 2006, Chad Rubin built Skubana, a tool specifically designed to streamline the operation of his e-commerce store across diverse channels. Sensing the software's potential, Rubin decided to offer Skubana to other online store owners. The platform rapidly resonated with e-commerce entrepreneurs, accumulating $5 million in annual recurring revenue by 2021. The company’s success drew the interest of prospective buyers, eventually culminating in an irresistible offer from 3PL Central, a pr...
Ep 400 How Alex Macdonald Sold Velocity Black to Capital One for a Reported $297 Million
July 28, 2023 05:00 - 1 hour - 59.6 MBIn 2014, Alex Macdonald co-founded Velocity Black, a global digital concierge service for affluent clients. Unlike the basic concierge services of some credit cards, Velocity Black leverages technology and expert knowledge to curate personalized services such as travel, entertainment, shopping, and dining, accessible directly from your phone. By 2022, the business had expanded to $30 million in net revenue, attracting attention from potential buyers including Capital One which acquired Vel...
Ep 399 How to Teach Your Employees Your Secrets with TXG's Ian Fraser
July 21, 2023 05:00 - 1 hour - 67.7 MBIan Fraser, a former professional golfer from Scotland, turned his expertise in fitting golfers with the right clubs into a successful venture, Tour Experience Golf (TXG), in 2016. His aim was to bring PGA Tour quality club fitting to everyday golfers. As TXG began to flourish, Fraser realized he needed to expand his team and impart his unique skills to them. By devising an innovative hiring process and employing a creative teaching method, he was able to grow TXG to a team of 14 emplo...
Ep 398 Building to Sell: The Molzi Journey from Startup to Brainlabs Acquisition with Chris Mole
July 14, 2023 05:01 - 1 hour - 73.2 MBIn 2017, Chris Mole, based in the UK, founded Molzi, a full-service digital marketing agency catering to Amazon sellers. As pioneers in the field, the company witnessed significant growth. By 2020, amidst the lockdown-fueled e-commerce boom, Molzi doubled its team size to over 70 employees and generated revenues exceeding £4.5 million. In 2021, their success caught the eye of Brainlabs, who acquired Molzi, paying 75% of the purchase price upfront and committing the remaining 25% to an ear...
Ep 397 Inside 23andMe's $400 Million Acquisition of Lemonaid Health with Paul Johnson
July 07, 2023 05:00 - 1 hour - 68.8 MBIn 2013, Paul Johnson founded Lemonaid Health, one of the first digital healthcare platforms designed to offer virtual medical consultations and prescription services online. While the company got off to a slow start, the pandemic accelerated the adoption of online healthcare. By the end of 2021, Lemonaid had agreed to be acquired by the DNA testing outfit 23andMe, for $400 million of cash and stock.
Ep 396 Inside the Mind of an Acquirer with ASG’s CEO, Steve Reardon
June 30, 2023 05:00 - 1 hour - 62.8 MBIn 2009, Steve Reardon sold Peldon Technologies, a company he founded which provided pharmacies and retailers with photo printers and multifunctional kiosks. Following his departure, Reardon developed a passion for running businesses, a path that ultimately led him to venture into acquisitions. Now, Reardon serves as the CEO of Alpine Software Group (ASG), a branch of Alpine Investors. ASG's main objective is to acquire companies that specialize in vertical Software as a Service (SaaS) sol...
Ep 395 How to Avoid Post-Sale Regrets: A Conversation with Dr. Sherry Walling
June 23, 2023 05:00 - 43 minutes - 39.6 MBThis week on Built to Sell Radio, we're excited to feature a special episode with clinical psychologist, speaker, and author, Dr. Sherry Walling. Dr. Walling is renowned for her work with entrepreneurs, aiding them in navigating the mental and emotional hurdles of building and exiting a company.
Ep 394 5 Lessons on Building to Sell Mark Wright Learned from Billionaire Alan Sugar
June 16, 2023 05:00 - 1 hour - 58.3 MBIn 2014, Mark Wright, who won BBC's The Apprentice, used the $250,000 prize to co-found Climb Online, a digital marketing agency, in collaboration with business tycoon, Lord Sugar. Their collective reputation and expertise in the industry enabled the digital agency to flourish, eventually becoming one of the largest in the UK, with a workforce of 130 employees at its height. In 2022, Climb Online achieved a significant milestone as it was acquired by xDNA, a global digital agency group, f...
Ep 393 Inside the Mind of an Acquirer with Valtech’s Randy Woods
June 09, 2023 04:59 - 1 hour - 57.5 MBAfter a 23-year journey building Non-Linear Creations into a marketing giant with more than 120 employees, Randy Woods sold it in 2017 to Valtech. Valtech is a distinguished digital agency offering marketing, digital technology, and business transformation consulting services. Post-sale, Woods now serves as the SVP of Strategic Growth Opportunity at Valtech, a role dedicated to identifying potential acquisitions for the business. In the latest installment of Built to Sell Radio’s Inside t...
Ep 392 Inside Fidelity's $80 Million Acquisition of SkySlope with Tyler Smith
June 02, 2023 05:00 - 1 hour - 73.1 MBIn 2011, Tyler Smith, one of the top three real estate agents in California, launched SkySlope, a software platform that enables real estate professionals to efficiently manage their transactions, documents, and communication in one centralized system. Smith successfully bootstrapped the company to around $12 million in annual recurring revenue by 2016, attracting significant attention from potential acquirers. Among the interested parties, Fidelity National Financial emerged as the i...
Ep 391 Riding the Wave of an Industry Roll Up with Miles Faulkner
May 26, 2023 05:00 - 1 hour - 77.7 MBIn 2017, Miles Faulkner partnered with Martin Cleaver to establish Blended Perspectives, a reseller specializing in Atlassian products, which offer software solutions for large teams. To distinguish themselves from other resellers, Faulkner devised an innovative product that set them apart from other Atlassian resellers. By 2022, Blended Perspectives had achieved approximately $30 million in revenue. Recognizing an impending industry consolidation, Faulkner made the strategic decis...
Ep 390 Josh Abramson, founder of Vimeo, CollegeHumour.com and TeePublic on growing a fanatical following, avoiding an earn-out, mastering SEO, accelerating acquisitions and his $41 million exit
May 19, 2023 05:00 - 1 hour - 84 MBJosh Abramson has an impressive track record of building valuable companies. In 1999 Abramson started CollegeHumor.com and before he could even graduate, Abramson had received an offer of $9 million for the website. Abramson went on to start the popular video-sharing website Vimeo and apparel company BustedTees.com selling his collection of companies to Barry Diller’s IAC/InterActiveCorp for a reported $20 million in 2006. After a short stint reporting to Diller, Abramson left IAC and star...
Ep 389 How to Create Sticky Customers with Lori Morton - Leverage strategic partnerships, sell to industry giants, position your company to attract acquirers, choosing the right acquirer
May 12, 2023 05:00 - 59 minutes - 54.4 MBIn 1998, Lori Morton founded AerieHub, a customizable mobile app that helps facility managers efficiently control building information and operations, including compliance records, blueprints, and employee training. Morton onboarded industry giants such as Netflix, Michelin Tires, GE, Bosch, and others reaching over $1 million in annual recurring revenue. Thanks to a rigorous onboarding process and exceptional customer service, Morton lost only two clients in 24 years. In 2022, JDM Tech...
Ep 388 How to Create Repeat Customers Automatically with Gamal Codner - Increase the LTV of a customer, use reviews to drive value, systemizing your business, building a e-commerce brand, find your natural acquirers.
May 05, 2023 05:00 - 39 minutes - 35.8 MBIn 2017, Gamal Codner established Fresh Heritage, an e-commerce company that created grooming products specifically for men of color. Codner grew Fresh Heritage quickly with Facebook ads and online reviews, but relying solely on paid customer acquisition almost bankrupted the company. Codner introduced a subscription program and turned one-time customers into automatic repeat purchasers, dramatically increasing the lifetime value of a customer. As a result, Fresh Heritage's revenue skyr...