Platform Diversity & the Importance of That During iOS14
Building It Online Podcast
English - February 22, 2021 10:00 - 18 minutes - 12.7 MB - ★★★★★ - 13 ratingsEntrepreneurship Business Marketing online business business marketing digital marketing training Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Bootstrapped vs VC Backed -- Starting Five Companies with Joseph Fung
Businesses face change. Those that can adapt, succeed. Those that cannot oftentimes fail.
Brice and Mike discuss the effects of large change in business and specifically relate it to Apple's iOS14 update and the detrimental effect on Facebook ads.
Some of the big takeaways of this episode are here:
iOS14 provides users with more privacy by giving them the option to opt-in or out of being tracked, which will change the way advertising technology works.Larger companies are less worried about these changes than companies who are solely dependent on Facebook ads.Platform diversity is becoming increasingly important due to the frequently changing nature of the industry.Have questions?
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