Business Made Simple with Donald Miller artwork

#6: Ray Edwards—Why Your Sales Copy Stinks (and How to Fix It)

Business Made Simple with Donald Miller

English - April 18, 2016 05:00 - 33 minutes - 49.6 MB - ★★★★★ - 1.4K ratings
Business Society & Culture bms bmsu brand businessmadesimple marketing story storybrand storytelling Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #5: Jonathan Davis—How to Make Your Call to Action Irresistible
Next Episode: #7: Scott Hamilton—​How to Show Up, Hit Your Goals, and Win Big

Feel like your sales copy falls flat? Join Donald Miller for a conversation with world-renowned copywriting and marketing pro Ray Edwards. You'll discover Ray's six-part formula for writing persuasive sales copy, including one critical element most people overlook. Skip it, and watch your sales tank. If you want to dramatically improve your sales letters, email campaigns, pitches, and landing pages, don't miss this episode!

Visit http://buildingastorybrand.com/6 to get an unedited version of the interview with Ray Edwards, along with a video of Don's website critique.

Guests