#217: Lee Hartley Carter—How to Persuade Any Audience
Business Made Simple with Donald Miller
English - September 07, 2020 09:00 - 34 minutes - 62.8 MB - ★★★★★ - 1.4K ratingsBusiness Society & Culture bms bmsu brand businessmadesimple marketing story storybrand storytelling Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #216: Nir Eyal—The Secret to Staying Focused at Work
If you’ve ever tried to convince someone your position is right, you know it can feel like talking to a brick wall. But what if you were just going about persuasion in the wrong way? The truth is—most people aren’t convinced by some compelling set of facts. Most people change their minds because of their emotions. Lee Hartley Carter has studied the art of persuasion and on today’s episode, she’s sharing what works, what doesn’t, and what you can do to persuade people when it matters most.