The Paul Higgins Show artwork

The Paul Higgins Show

777 episodes - English - Latest episode: 5 days ago - ★★★★★ - 15 ratings

Hello Tech Consultant!

Looking to scale up?

Dive into "The Paul Higgins Show," where Paul, a seasoned tech consultant, brings you the best from the tech world.

He chats with leading partners from Salesforce, HubSpot, Netsuite, Zoho, Monday, and more in easy-to-digest, under-30-minute episodes.

Along with solo shows packed with actionable advice to increase your revenue and efficiency, it's like having a personal mentor in your ear.

Tune in, subscribe, and share with fellow tech consultants to navigate the path to scaling faster and living better.

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Episodes

531 - Gearing Up for a Sale with Russell Badgett

April 22, 2024 18:30 - 33 minutes - 15.2 MB

Why you should listen Learn from Russ’s extensive experience in aiding organizations in transitioning from outdated systems to modernized tech stacks. Discover effective strategies for managing significant organizational changes, especially for those new to platforms like Salesforce. Gain insights into building a successful consultancy through Russ’s leadership, culture, and client management lessons. In this insightful episode, I sit down with Russ Budgett, a seasoned Salesforce expert ...

530 - ROI is Killing Your Deal

April 18, 2024 18:30 - 7 minutes - 8.21 MB

In this solo episode, I tackle the often misleading use of Return on Investment (ROI) in deals and introduce a more tangible measure—economic impact. I discuss how focusing on the real-time financial pains of clients can transform the sales conversation from speculative to substantive. Throughout the episode, I share strategies that have shifted my approach to evaluating opportunities, moving away from unpredictable ROI forecasts to discussing immediate economic impacts that resonate more wi...

529 - The Future of CRM ​​with Jon Ferrara

April 15, 2024 18:30 - 32 minutes - 14.8 MB

Why you should listen Gain valuable insights from Jon Ferrara, who has decades of experience in the CRM industry, including founding one of the earliest CRMs, GoldMine. Learn about the next evolution of CRM systems, which focus on building relationships across entire businesses rather than just enhancing sales processes. Discover a special offer from Jon, providing you with tools to effectively enhance your business and client relationships. In this episode, Jon Ferrara, a pioneer in the...

528 - Four Minds of Digital Transformation with Ben Stroup

April 08, 2024 18:30 - 36 minutes - 16.5 MB

Why you should listen Learn why immediate solutions might not always be in your best interest and how they can divert you from addressing the root cause of challenges. Discover the concept of adaptive change and its significance in achieving sustainable organizational success beyond mere technological implementations. Gain valuable strategies from Ben's "four minds" model to navigate uncertainty, streamline operations, and capitalize on growth opportunities effectively. Are you ready to ...

527 - So What is the Point?

April 04, 2024 19:00 - 4 minutes - 5.58 MB

Have you ever stopped asking yourself, "What is the point?" of your actions? In this solo episode, I dive into a pivotal lesson I learned from a senior executive during my 18 years at Coca-Cola. I share the moment that transformed my approach to work: focusing on initiatives with a definitive purpose and outcome. This episode could be the pause and reflection you need to realign your efforts with your goals. Resources and Links Previous episode: 526 - Your Marketing Automation Partner with...

526 - Your Marketing Automation Partner with Laine Belcastro

April 01, 2024 18:30 - 30 minutes - 13.8 MB

Why you should listen Expert Guidance on Marketing Automation Platforms: Laine breaks down the complexities of choosing and utilizing your business's right marketing automation platform, offering insights that could save you time and resources. Strategic Email Marketing Insights: Discover the dos and don'ts of email marketing, learning how to create emails that genuinely engage your audience rather than ending up in the spam folder. Future of AI in Marketing: Get a glimpse into the evolvi...

525 - AI - Death of Developers? With Mark Good

March 25, 2024 18:30 - 28 minutes - 39.6 MB

Why you should listen Stay Ahead in AI Integration: With AI evolving rapidly, this episode provides insights into effectively training your team to harness AI's full potential, ensuring you stay competitive and innovative. Expert Insights from Mark Good: With a decade of experience and a passion for AI since 2015, Mark shares his journey and mission to accelerate AI adoption in business processes, offering a unique perspective on combining business acumen with AI development. Practical So...

524 - Mining Sales Gold

March 21, 2024 18:30 - 7 minutes - 8.92 MB

What do you do when potential clients say no? In this solo episode, I dive deep into a critical aspect of sales that we often overlook: responding to potential clients' rejections. I share why capturing and using the reasons behind these rejections is crucial. Despite our expertise in implementing sales CRMs for our clients, we often neglect this practice in our operations, missing valuable insights that could turn those nos into future yeses. Whether you're a seasoned tech consultant or new...

523 - How You Should be Using Video to Make More Profit with Grant Shaddick

March 18, 2024 18:30 - 34 minutes - 62.8 MB

Why you should listen Unlock the Power of Video: Learn how video can transform your sales process, making it more personal and effective, and why it's becoming an essential tool for businesses in the digital age. Efficiency and Quality Combined: Discover how Tella offers the perfect balance between ease of use and professional-quality video production, saving you time without compromising on the impact of your content. Stay Ahead with AI: Gain insights into the future of video editing and...

522 - You Are Your Brand with Peter G. Goral

March 11, 2024 18:30 - 30 minutes - 56.6 MB

Why you should listen Learn to Differentiate Your Brand: Discover how to cut through the noise and ensure your brand resonates with your ideal clients, distinguishing you from competitors. Expert Strategies for Social Media: Gain insights into crafting and executing a social media strategy that defines your brand's value and showcases your expertise. Real-world Business Growth Tips: Peter shares actionable advice on how businesses can leverage their unique stories and values to grow their...

521 - One more step

March 04, 2024 18:30 - 5 minutes - 5.98 MB

In this solo episode, I reflect on the fifth anniversary of my life-changing transplant, thanks to my friend Brendan's generous donation. Sharing my recovery journey and the drive to reach my personal "Everest," I offer universal lessons on resilience, the power of support, and making incremental progress towards significant goals. This episode celebrates a personal milestone and serves as a call to action for you to take that crucial next step in your business or personal life. Resources a...

520 - Developing a Key Operator Role with Jhana Li

February 26, 2024 18:30 - 30 minutes - 42.6 MB

Why you should listen Jhana shares her vast experience transforming businesses through effective operations, consulting, recruitment, and training. Learn how to identify and empower a second in command to take over daily operations, allowing you to focus on growth and personal goals. Get inspired by success stories of entrepreneurs who have scaled their businesses while reclaiming their time and freedom. Are you feeling trapped in your success, missing out on personal experiences due to ...

519 - Peer Help for Material Business Decisions

February 19, 2024 18:30 - 9 minutes - 10.8 MB

​​Are you grappling with material business decisions in your tech consulting business and feeling isolated in the process? In this solo episode, I introduce the Tech Collective, a revamped community designed to support tech consultants like you. Dive into different discussions about pricing strategies, effective lead generation beyond referrals, and hiring for your practice, among other topics. Discover how focused peer advice, proven playbooks, and a supportive network can guide you through...

518 - Hidden Secrets to Exiting Your Tech Consulting Business with Alex MacKay

February 12, 2024 18:30 - 31 minutes - 42.9 MB

Why you should listen Gain direct insights on how to prepare your business for a successful exit Learn about the critical steps in setting up your business for M&A transactions Learn about aligning personal goals with business strategies and the significance of simplicity and focus in scaling your business effectively for an eventual lucrative exit. Are you pondering the right time for an exit or how to prepare your tech consulting business for sale? Alex MacKay from Techquity Advisors b...

517 - Key Roles for a Pain-free Holiday

February 05, 2024 18:30 - 8 minutes - 9.72 MB

In this solo episode, I address a common yet critical issue many business owners face: the inability to take time off without letting themselves and their families down due to work interruptions. I share a straightforward yet effective three-step process to not only manage, but thrive during your time off. From listing tasks to deciding what to delete, delegate, or do, and finally, hiring the right support, I cover it all. Don't miss the insights and resources available to make your next hol...

516 - Education as a Competitive Advantage in Tech Consulting with Peter Fuller

January 29, 2024 18:30 - 27 minutes - 43.5 MB

Why you should listen Understand the importance of differentiating their services in a competitive market. Learn how focusing on a specific niche, like education, can lead to substantial business growth and client retention. Gain insights into creating a successful business model that integrates training and consulting for maximum client value and satisfaction. Are you struggling to stand out in the crowded tech consulting market? In this episode, Peter Fuller, the founder of The Workflo...

515 - From Struggles to Soaring: Unveiling a Netsuite Partner's 266% Growth in 3 Years with Bryan Willman

January 22, 2024 18:30 - 27 minutes - 37.7 MB

Why you should listen Discover real-life, effective methods that transformed a tech consultancy from near-collapse to substantial growth. Gain insights from Bryan Willman's experience with executive coaching and the EOS framework, offering valuable lessons in business leadership and management. Learn about the innovative 'Support as a Service' approach and its impact on recurring revenue, a crucial aspect for any tech consulting firm. In a moment of crisis, when both your business and pe...

514 - 2023 Wrap

December 14, 2023 18:45 - 12 minutes - 10.2 MB

In this solo episode, take a journey with me as we reflect on the eventful year of 2023. We'll revisit the significant changes, milestones, and invaluable lessons learned, highlighting some of my favorite episodes. But this isn't just a retrospective; it's also a glimpse into what 2024 holds for myself and the technology consultants I help. Join us as we gear up for the challenges and opportunities that await us in the new year. Wishing you a wonderful festive season! Resources and Links 5...

513 - Salesforce Partner Success: Key Strategies During Economic Downturn with Alex Bariyev

December 11, 2023 19:15 - 22 minutes - 15.6 MB

Why you should listen Learn strategies to steer your Salesforce consultancy through economic downturns successfully. Alex Bariyev shares invaluable insights from his extensive experience, offering practical advice for resilience and growth. Get actionable steps to optimize operations and expand your business during tough economic times. In times of economic downturn, while the instinctive move is to cut costs, this episode presents a different approach - focusing on growing the top end o...

512 - AI Unleashed: Demystifying AI for Tech Consultants with Stephen Stouffer

December 04, 2023 18:30 - 26 minutes - 36 MB

Faced with the ever-evolving world of AI and its impact on the tech consulting landscape, many consultants are overwhelmed and unsure how to integrate AI into their strategies. In this episode, Stephen Stouffer, VP of Digital Transformation at SaaScend, unravels the complexities of AI and its practical applications for tech agencies and consultants. Stephen, an AI enthusiast, also delves into how AI can transform ICP generation, lead routing, and more. His insights offer valuable guidance on...

511 - Empowering Success for Salesforce Partners Through Staff Augmentation with Nazar Mykytyn

November 27, 2023 18:30 - 26 minutes - 21.5 MB

Episode Overview In the ever-evolving world of Salesforce consulting, finding the right talent at the right time can be daunting. In this episode, we delve into staff augmentation as a strategic solution for Salesforce partners facing skill gaps in their projects. Join us as Nazar Mykytyn, CEO of Redtag, shares his journey in Salesforce implementation and staff augmentation, offering insights on how staff augmentation can empower Salesforce partners during growth phases. This episode also e...

510 - AI-Powered Growth: Leveraging Artificial Intelligence for Tech Consulting Success with Noah Berk

November 20, 2023 18:30 - 32 minutes - 26.3 MB

Episode Overview Are you still navigating the complexities of AI? Are you uncertain about the preparations needed for its effective integration? In this episode, join us as Noah Berk, co-founder of OBO, talks about leveraging AI to optimize tech operations and drive business growth. Learn from Noah's 20 years of B2B expertise and OBO's success in integrating AI with platforms like Salesforce, HubSpot, and Monday.com. This episode is packed with actionable insights, from preparing for AI int...

509 - The Strategic Profit Blueprint for Tech Consultants

November 16, 2023 18:30 - 9 minutes - 7.48 MB

Episode Overview Want to break away from the “sea of sameness”? In this solo episode, discover how to differentiate your tech consulting business and avoid common pitfalls many fall into. Get insights from my years of experience running a tech consulting business, mentoring other tech consultants, and interviewing the most successful in our industry. Tune in to learn how to survive and thrive by standing out in the tech consulting world. Resources and Links 509 - Show Notes Ep 497- 7 Gam...

508 - Navigating an Exit in 6 Years of a 7-Figure Tech Consulting Business with Oliver Sholder

November 13, 2023 18:30 - 30 minutes - 42.6 MB

Episode Overview Are you pondering the future of your tech consulting business, particularly in scaling or even selling it? Join us as Oliver Sholder, a successful Salesforce consultant, recounts his six-year journey from starting his tech consulting business to a lucrative exit, selling to a private equity firm. Oliver shares invaluable insights on building a business with sales in mind, focusing on recurring revenue models, and cultivating impactful relationships with Salesforce account e...

507 - AI Forecast: Talent Transformation in the Salesforce Ecosystem with Bradley Rice

November 06, 2023 19:30 - 29 minutes - 20.1 MB

Episode Overview Navigating the evolving Salesforce ecosystem amidst the AI revolution can seem daunting—whether you're a seasoned professional hedging against job security concerns or a newcomer seeking a career in Saleforce. In this episode, Bradley Rice unravels how aligning your career and personal aspirations is key to surviving and thriving in a tech-driven future. We delve into the roles of AI and dismantle the most common myths about it. This is a great episode you shouldn’t miss! ...

506 - Mastering the Art of Sales Call Practice for Higher Conversions

November 02, 2023 19:30 - 7 minutes - 5.91 MB

Episode Overview In this solo episode, I unravel the secrets to boosting your sales call conversions. Listen as I emphasize the importance of having a framework and practicing sales calls outside client interactions. Whether you're a novice or a seasoned professional, this episode is packed with practical advice on how to elevate your sales game and avoid common pitfalls. Tune in to transform your sales call performance and achieve higher conversions. Resources and Links 506 - Show Notes ...

505 - AI-Powered Sales Mastery: Winning the Outbound Game with Collin Mitchell

October 30, 2023 19:45 - 26 minutes - 18.5 MB

Episode Overview In this episode, ​​learn how to elevate your outbound game using AI tools. Discover the critical steps in vetting potential clients and establishing a robust sales process before diving into outbound strategies, ensuring your foundation is solid for success. We explore the power of LinkedIn for forging genuine connections and utilizing AI tools for personalized engagement. Collin also shares insights into various sales tools and strategies and the importance of personal bra...

504 - Getting Women Back Into the Salesforce Ecosystem with Manika Goyal

October 23, 2023 20:15 - 21 minutes - 15 MB

Episode Overview In this episode, Manika shares her inspiring journey and how she runs her successful businesses while helping and advocating for women, especially mothers, to confidently step back into the workforce, through her specialized program. She continues to be a beacon in the Salesforce community, fervently driving her mission to reintegrate women into the professional sphere. Don't miss out on these insights and more! About Manika Goyal Manika Goyal is a Salesforce Industries A...

503 - The Breakthrough is What You Stop

October 19, 2023 18:30 - 6 minutes - 5.57 MB

Episode Overview In this solo episode, I share a crucial lesson I've learned over the years: in the face of declining revenues and mounting pressures, the answer isn't always in adding more to your plate. Drawing from my time at Coca-Cola and real-life client stories, I discuss the significance of recognizing what to stop rather than start. Join me as I share the wisdom of taking measured actions and the transformative power of knowing when to pause. Resources and Links 503 - Show Notes ...

502 - Empowering the Next Generation of Women Leaders in the Salesforce Ecosystem with Pallavi Agarwal

October 16, 2023 19:40 - 23 minutes - 16.1 MB

Episode Overview In this episode, we delve deep into the Salesforce ecosystem, shedding light on the untapped potential of female talents, especially those transitioning from different sectors. Join Pallavi as she recounts her inspiring journey in tech, underscoring the value of mentorship and recognizing transferable skills. Tune in as we uncover pathways for women leaders and how partners can capitalize on exceptional female talents. About Pallavi Agarwal  Pallavi Agarwal founded Kander...

501 - Building Brands to Stand Out With the Kevin Bacon of Salesforce with Eric Dreshfield

October 09, 2023 19:15 - 24 minutes - 16.9 MB

Episode Overview In this insightful episode, we're joined by Kevin Bacon of Salesforce as he delves into the transformative power of branding for ISV partners and consultants. Transitioning from his earlier career, Eric spotlights the importance of a standout brand presence in the bustling Salesforce ecosystem. Dive in for an enriching conversation on branding, events, and the art of standing out. About Eric Dreshfield  Eric Dreshfield is a "Connector," a blogger and marketer, a mentor fo...

500 - Epic 500 Milestone and a Huge Announcement

October 04, 2023 19:00 - 7 minutes - 6.23 MB

Episode Overview Happy 500th episode! In a solo episode, I will take you through my nostalgic podcast journey back to where it all began, celebrating numerous evolutions, heartfelt conversations, and my undying passion for engaging dialogue. I am also taking this opportunity to thank everyone who's been part of this incredible journey—from past teams and mentors to every listener. This episode marks a milestone and reveals a significant change: introducing "The Paul Higgins Show" with a re...

499 - Taking Finance Migration Pressure Off Tech Consultants with Simon Fedorovsky

October 02, 2023 18:45 - 27 minutes - 22.1 MB

Episode Overview In this episode, we dive into finance and accounting for tech consultants. Simon shares his accounting knowledge, especially system migrations, bookkeeping, and integration. Uncover the crucial client onboarding and evaluation for complex integrations, alongside the importance of smooth transitions during high-stake projects. This episode is a gateway to effortless financial migration, ensuring your tech consulting business stays steady. About Simon Fedorovsky Simon Fedor...

498 - Hit Your Mark: Strategies for Bullseye Marketing in B2B with Louis Gudema

September 25, 2023 18:30 - 29 minutes - 24 MB

Episode Overview In this episode, we dissect effective B2B marketing strategies for tech consultants. Uncover the crucial role of referrals in revenue generation and how a robust marketing program can amplify this. Louis sheds light on the concept of 'mental availability' in marketing, the significance of staying top of mind for customers, and practical strategies like leveraging share of voice to build brand awareness. Whether marketing on a shoestring budget or navigating without formal t...

497 - 7 Game-Changers for Tech Consultants

September 21, 2023 21:15 - 13 minutes - 10.5 MB

Episode Overview ​​Navigating the journey from corporate roles to running your tech consulting business can be daunting. While your technical know-how might be top-notch, challenges lie in marketing, sales, and team building. Today, I unravel the 7 game-changers that can transform your tech consulting business, and share insights on where to get the help you need. Key actions from today Get the visual at  paulhigginsmentoring.com/gamechangers Playbook updates newsletter in notes   Reach...

496 - Inside the Journey of Scaling a 7-Figure NetSuite Partner Business in Just 4 Years with Robert Jurcec

September 18, 2023 20:00 - 26 minutes - 21.5 MB

Episode Overview In this episode, we dive into the inspiring journey of Onekloudx, as Robert shares their remarkable success story and the challenges they faced in scaling the business. He also highlights the significance of deeply understanding organizations' pain points and aligning tailored technology solutions while emphasizing the importance of strategic partnerships and effective marketing strategies. Main things Robert shared in this episode: Self-generated leads through strategic ...

495 - Leveraging a Fractional Sales Expert to Amplify Your Revenue with Harris Kenny

September 11, 2023 18:30 - 33 minutes - 26.6 MB

Episode Overview In this episode, we jump into fractional sales and its potential advantages, especially for tech consulting businesses. Harris also shares when and why you should hire a fractional sales expert while addressing the challenges and the need for continuous development and improvement. Main things you will learn from this episode: Why go with fractional sales How to best use it  How Harris is using AI About Harris Kenny Harris Kenny founded Intro CRM, a sales agency based...

494 - The Number One Habit Hindering Growth as a Tech Consultant

September 07, 2023 18:30 - 6 minutes - 5.46 MB

Episode Overview Time to break the habit that’s holding you back! In this solo episode, I discuss the detrimental habit of self-assessment, which hinders growth in business and personal endeavors. With a relatable golfing anecdote, I emphasize the importance of seeking guidance from experienced mentors instead of blindly implementing content from various sources.  Key actions from today Stop thinking the volume of content is the problem  Agree the true problem is self-assessment  Talk ...

493 - Growing Through Acquisition with Rohit Thakral

September 05, 2023 03:00 - 30 minutes - 24.5 MB

Episode Overview Have you ever considered growing your business through acquisition? In this episode, Rohit Thakral discusses how Target Integration has expanded from just services into products through acquisition. He openly shares how they did it and why they decided to do it.  Rohit also focuses on these topics: Why acquire  Finding the right company and team to make it happen  The process to maximize synergies Is About Rohit Thakral Rohit is an Entrepreneur and business Automatio...

492 - Unlocking Ecuador's Salesforce Potential with Alex Garcia

August 28, 2023 20:30 - 25 minutes - 20.1 MB

Episode Overview In this episode, Alex Garcia focuses on managing services for Salesforce partners and how it works. He also shares how they do it at Ennube Solutions and what sets them apart. 3 Key things you will learn today: A hidden gem of a country  How managed services work  Three areas - admin/app/reporting  About Alex Garcia Alex is a co-founder of Ennube Solutions and a California native. He has over a decade of consulting experience on innovation and cloud technology system...

491 - Untapped Leads: Revealing Little-Known Lead Sources for Tech Consultants

August 24, 2023 19:30 - 14 minutes - 11.6 MB

Episode Overview Are you relying solely on referrals? Do you have other lead sources? In this solo episode, I will reveal three little-known lead sources for tech consultants to help you get those leads outside of referrals. I will also share some bonus tips and a playbook with all the necessary information. Key actions from today Download the Self-generated lead sources playbook   Action one  Ask me questions Resources and Links 491 - Show Notes Self-generated lead sources playboo...

490 - How One Of The Highest Rated Zoho Partners in the World Built a Thriving Consulting Business with Lior Izik

August 21, 2023 18:30 - 35 minutes - 24 MB

Episode Overview In this episode, I talk to Lior Izik, founder of one of the highest-rated Zoho partners in the world. He shares his journey on CRM implementation, highlighting their success with Zoho, and gives great insights and learnings to help you grow your tech consulting business. About Lior Izik Lior Izik, a highly accomplished serial entrepreneur keen on business automation, is the founder and owner of Amazing Business Results, a Zoho Premium partner. The company specializes in p...

489 - How to Scale Your Business With Government Assistance with Jean-Eric Plamondon

August 15, 2023 18:45 - 33 minutes - 77 MB

Episode Overview In this episode, Jean-Eric discusses government funding for small businesses, specifically the CDAP program. He shares his knowledge and experiences helping clients through the Canadian government's funding process. The interview focused on: The Canadian loan program  Who are eligible  How you, as a tech consultant, can benefit no matter where you are  About Jean-Eric Jean-Eric is a born entrepreneur, buying and selling four companies before age 31. He has owned and o...

488 - Unlocking Success: Five Essential Actions to Avoid as a Tech Consultant

August 11, 2023 00:45 - 11 minutes - 13.1 MB

Episode Overview Are you not getting the desired results despite putting in your 100% effort? In this solo episode, I will talk about the five critical factors contributing to this challenge you are facing and how to avoid them. Also, look out for the resource that I will share with you. Key actions from today Download the ICP resource  Take one action on one of the five   Make it public Resources and Links 488 - Show Notes Ideal Client Profile (ICP) playbook Cloud Consultants Col...

487 - Lessons From a Chance Encounter with Marc Benioff That Led to Salesforce Ventures funding with Garry Polmateer

August 08, 2023 23:15 - 25 minutes - 29.3 MB

Episode Overview Are you trying to secure funding for your business? In this episode, Garry shares his experience with Salesforce Ventures funding and how a chance encounter turned into a great opportunity for Red Argyle. He also delves into Salesforce’s funding structure and long-term strategy. About  Garry Polmateer Garry is a Certified Salesforce Administrator. His favorite thing about the platform is its extensibility to solve clients’ unique business problems quickly, compliantly, a...

486 - Inbound Mastery: How to Use Content Marketing to Become the #1 Zoho Partner in The USA with Brett Martin

July 31, 2023 18:30 - 42 minutes - 48.8 MB

Episode Overview In this episode, Brett gives us a masterclass on using inbound marketing, focusing on providing valuable content and utilizing various platforms like YouTube, podcasts, etc., to attract more clients and grow your tech consulting business. He also shares his journey and experience in building a strong online presence which helped Zenatta Consulting become the #1 Zoho partner in the US.  You will also learn: ​​Why consistency is the key  What media assets to create  A gol...

485 - One Action to Boost Your Confidence When Selling

July 27, 2023 18:30 - 9 minutes - 10.4 MB

Episode Overview Imagine a potential client agreeing to have a call with you - you do your homework and prepare for the call, but you end up stumbling at the start. You and the potential client feel awkward, and it never recovers. After all, first impressions do count.  In this solo episode, I will share how a simple video sent before a sales call will help you gain confidence, build trust, reduce the awkwardness during the call, and let them know what they can expect. Key actions from to...

484 - ​​From Zero to $5 Million: How One Salesforce Partner Achieved Rapid Growth with Adam Troughear

July 24, 2023 18:30 - 27 minutes - 30.9 MB

Episode Overview In this episode, Adam shares how he, his co-founders, and their whole team worked to achieve rapid growth. He highlights the significance of building strong relationships with A.E.s and customers, having the right people in your team and trusting them fully, and the success of personal networking in lead generation. Adam also focuses on: Why salesforce multi-cloud  Sources of growth  When to hire a sales director About Adam Troughear  Adam is a Co-Founder & Managing ...

483 - Automating Your Sales with Carol Springer

July 17, 2023 21:30 - 39 minutes - 45.3 MB

Episode Overview Are you automating your sales process? In this episode, Carol focuses on the role of automation in sales. She emphasizes how you can expand your Salesforce practice with Pardot - a powerful marketing automation tool. She also highlights how it can be used for effective lead generation and nurturing and to deliver comprehensive solutions to clients. You will specifically learn: How SF and Pardot can work seamlessly  Who is a great fit for it  How to use content to grow ...

482 - Closing More Sales With Case Studies

July 13, 2023 18:30 - 10 minutes - 11.8 MB

Episode Overview Imagine this: You’re on a sales call going well, then your potential client asks to speak to someone you’ve worked with before. How do you handle this? In this solo episode, I talk about how you can close a sale without losing momentum, using case studies - and not boring ones like some. Listen as I share the format I use to create engaging, informative, and effective case studies. Key actions from today Download the case study builder from www.paulhigginsmentoring.com/c...

Guests

Elaine Pofeldt
1 Episode
Nathan Hirsch
1 Episode

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