Ep 101 : Social Media Playbook - TikTok

BritCham Singapore

English - September 15, 2021 00:00 - 25 minutes - 23.7 MB
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Previous Episode: Ep 100 : In Conversation - Shevaun Haviland, Director General, British Chambers of Commerce

Next Episode: Ep 102 : Diversity in Practice - Dr Sarah Meisch Lionetto, Director of Arts and Creative Industries, British Council

It would be difficult to describe quarantine, lockdown, circuit breakers etc without mentioning the impact TikTok has created worldwide during COVID-19.

We're very excited to bring you this week's episode from our 'Social Media Playbook' series with Delilah Chan, Head - Channel Partnerships, SEA for Bytedance/TikTok as she chats with Andrew Clark about the global impact of the app on the future generation and how you can best utilise this for your business.

ABOUT THE SERIES

Welcome to another episode of the “Social Media Playbook”, a brand-new, bite-sized podcast series by our Marketing & Communications Committee. In this series we focus on the latest trends and features of current social media platforms, the do’s & don’ts and new developments to come, in conversation with some of the leading players in the industry.

Andrew Clark, Co-Chair of the committee and Partner at Creative Video Agency, AsiaWorks, chats with industry leaders within the social media landscape as they share their tips, tricks and advice for Marketing & Communications professionals.

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