Stars and movies with Oscars were the idea - in
most cases, the movie stars recreated their academy award roles for the show,
or in other cases, fine actors played the parts and gave it a different character.
Both ways make for great radio drama and first class Hollywood motion picture
star entertainment. The Lux Radio Theater had been doing this kind of
radio show in the grandest manner for many years, but sponsor Squibb had the
hubris and deep pockets to take on the competition by doing Academy Award
Theater right after the Second World War.  The year 1946 was pre-television, and so movies were still the
major American visual art form, with radio the other popular network
entertainment. In this final pre-TV time, Academy Award Theater was
thought of as a premier radio production, a wow show, much like CinemaScope was
to be in the 1950's when Hollywood felt the box office blow of early TV.


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Books Referenced