Episode Forty: This study by a Harvard professor may surprise you about your target market (and their buying decisions)
BOSS-it
English - April 04, 2019 23:00 - 32 minutes - 14.8 MB - ★★★★★ - 1 ratingBusiness Technology software technology business mergers and acquisitions entrepreneurs m&a boss equity Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
You may think you understand your target market. But, do you really? New research from a Harvard Business School professor has revealed something few software entrepreneurs know. In this episode, Michael Humblet and Mark Edwards discuss these findings as well as a couple of other interesting topics suitable for software entrepreneurs.
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